Job Title: Digital Marketing and Retail Sales Specialist Company: LEDVANCE Job Category: Digital Marketing Roles & Responsibilities: The Digital Marketing and Retail Sales Specialist is responsible for the end\-to\-end marketing and digital experience from the customer's point of view. This role oversees all marketing efforts across both our commercial and retail business. The position leads marketing of LEDVANCE Canada with a focus on the development, administration, and optimization of LEDVANCE's online presence, driving customer engagement, brand visibility, and measurable sales outcomes across our B2B and B2C channels. This position will also have some account management in our retail channel. * Support the customer\-facing web experience across LEDVANCE’s digital properties by coordinating content updates and assisting with new content implementation in partnership with internal departments * Maintain accurate and compelling website content by working with sales, product, and marketing teams to gather updates, assets, and approvals * Assist with planning, building, testing, and reporting on email marketing campaigns using Salesforce Marketing Cloud or similar platforms, including list preparation, segmentation, personalization, and campaign performance tracking * Monitor digital performance data, prepare reports, and identify insights to support campaign improvements and KPI tracking Creative and agency management * Create and oversee digital assets including graphics, banners, and promotional materials; leverage AI\-powered design and copy tools to increase speed and scale without sacrificing brand quality * Manage relationships with external agencies (creative, media, digital), setting clear briefs, timelines, and performance expectations * Communicate and educate sales personnel on digital solutions, tools, and capabilities available to support channel partners in wholesale and retail environments * Partner cross\-functionally with sales, product, and trade marketing teams to align digital activity with broader business objectives Retail Account management * Develop, execute, and deliver business plans to achieve their target. * Collaborate with marketing to develop and implement sales and marketing programs for our channel sales business. * Provide pricing/proposals for projects for retrofit or new business. * Develop and maintain relationships with existing customers. * Schedule regular review meetings with clients to exceed mutual targets \& expectations. * 5\-7 years of progressive digital marketing experience, ideally within a B2B, manufacturing, or consumer products environment * Support the customer\-facing web experience across LEDVANCE’s digital properties by coordinating content updates and assisting with new content implementation in partnership with internal departments * Create and update digital assets including graphics, banners, email visuals, landing page content, and promotional materials while ensuring brand consistency * Will have account management for a selected list of customers in the retail channel * Proficiency in graphic design tools (Adobe Creative Suite or equivalent), with comfort using AI\-assisted design tools * Support sales personnel by preparing digital tools, campaign assets, product content, and communication materials for wholesale and retail channel partners * Strong communication skills with the ability to present digital strategy and results to senior leadership and cross\-functional teams * A test\-and\-learn mindset; comfortable experimenting with AI\-driven approaches, measuring results, and scaling what works Work Location: Mississauga, Canada Availability: Full time

Job Title: Junior Community Manager Company: Oliver Agency Job Category: Digital Marketing Roles & Responsibilities: Role: Community Manager About the role: As a Junior Community Manager, you'll help deliver the social strategy for Canadian channels. You'll work alongside copywriters, designers and marketing teams, turning audience insight and platform trends into practical content recommendations. You'll learn from experienced colleagues, contribute to live work and take on more responsibility as your skills grow. Decisions on strategy and priorities are made with guidance from your team lead. * Support the delivery of the social media strategy across Canadian channels and multiple audiences. * Help plan, schedule and publish social content, and keep it consistent with tone of voice and global guidelines. * Contribute to content and channel recommendations based on audience needs, platform behaviour and business priorities. * Carry out ongoing social listening, and support regular tracking, reporting and analysis to produce clear insights. * Monitor engagement and suggest ways to improve content performance. * Work with copywriters and designers to develop relevant, engaging social content. * Partner with marketing teams to turn business needs into social opportunities. * Share ideas informed by competitive benchmarks and emerging digital and social trends. * Support the development of video approaches suited to each platform. * Follow global guidelines for creating and managing social channels. * Build your knowledge of audience behaviour, platform features and corporate tools, and share what you learn with the team. * Use Gen AI tools to improve the quality and efficiency of your work, with human review of every output. What you need to be great in this role: OLIVER has set ambitious environmental goals around sustainability, with science\-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle. Work Location: Toronto, ON, Canada Availability: Full time

Job Title: Coordinator, Marketing Company: Canadian Institute for Health Information Job Category: Digital Marketing Roles & Responsibilities: We are an organization comprised of industry thought leaders who are passionate about health data and want to make a difference in the health care field. We are an independent, not\-for\-profit organization and together with our partners we provide essential information on Canada's health systems, enabling decisions that lead to healthier Canadians. As a valued member of the CIHI team, you and your work will have a pivotal role in the evolution of Canada's health care systems. The Marketing Coordinator is responsible for planning, eecuting and monitoring activities to increase awareness, engagement and growth amongst our health care community. This role collaborates with various teams to support the development and implementation of marketing strategies and campaigns that effectively communicate CIHI’s value proposition to healthcare professionals, stakeholders and clients. 1\. Assist the Corporate Marketing Team in the development of marketing materials and communications that are tailored to CIHI’s target audiences and aligned with CIHI’s corporate strategic goals and priorities. 2\. Liase with various internal departments (e.g. editing, translation, design and web) to produce and coordinate content that supports corporate marketing initiatives on various channels including website, social media, campaigns, and stakeholder marketing material. 3\. Help coordinate, set up and eecute digital a campaigns, working with partner agencies as required; Monitor and report on performance on campaign performance; Use campaign key findings to make informed recommendations to continually improve marketing efforts. 4\. Coordinate with partner agencies on the development and production of creative assets for event and sponsorship activations. 5\. Work closely with CIHI’s internal stakeholders to develop marketing material for stakeholder engagement opportunities. Ensure consistent brand message across all materials. Foster relationships with industry partners and influencers. To find out more about this role and other eciting opportunities visit our website at www.cihi.ca and check out our 'Careers' section. Work Location: Toronto, Canada Availability: Full time

Job Title: Marketing Manager Company: Exa Capital Inc. Job Category: Digital Marketing Roles & Responsibilities: Role: Marketing Manager Department: Exa Enterprise Support Group \- EESG Exa Capital is a permanent capital holding company focused on acquiring and building vertical market software businesses. We take a long\-term, stewardship\-driven approach – buying and holding companies forever, and empowering leaders through a decentralized operating model. Role Overview The Marketing Manager owns the execution engine for Exa's portfolio marketing. This is a deliberately balanced role: roughly half growth marketing, roughly half marketing operations. You will run demand generation programs that produce measurable pipeline for portfolio companies, and you will own the systems, workflows, and delivery cadence that let a small team serve many brands without dropping quality. Reporting to the Director of Marketing, you translate portfolio priorities into scoped, sequenced, resourced work, then make sure it ships. You lead a cross\-functional team, and you work in close partnership with Exa's Value Creation team, including RevOps, to connect marketing output to the growth initiatives and revenue targets inside each portfolio company. You are accountable for both the numbers the campaigns produce and the reliability of the machine that produces them. Key Responsibilities * Build and optimize multi\-channel demand programs across email, LinkedIn, paid media, SEO, and web, mapped to each portfolio company’s ICP and sales motion. * Own full\-funnel performance from acquisition through nurture to conversion, with pipeline contribution as the primary measure. * Run a standing experimentation program: A/B tests on messaging, offers, landing pages, and campaign configuration, with documented results that transfer across portfolio companies. * Analyze channel performance and reallocate spend and effort toward what converts. Kill what does not. * Partner with portfolio company sales leaders on lead quality, handoff, follow\-up discipline, and closed\-loop reporting. * Own Monday.com for the marketing department: intake, briefs, task structure, dashboards, capacity planning, and reporting. * Run the operating cadence. Sprint planning, prioritization, resource allocation across portfolio companies, and weekly delivery reviews. * Enforce structured intake and high\-quality briefs so work starts scoped rather than half\-defined. * Maintain a portfolio\-wide view of capacity, velocity, and risk. Identify bottlenecks before they become missed deadlines, and resolve or escalate them. * Build and improve templates, playbooks, and repeatable frameworks so a program built for one portfolio company can be deployed at a second one in days. * Own the martech stack in partnership with the Director: HubSpot configuration, segmentation, lifecycle automation, attribution, and reporting hygiene. * Work directly with the Value Creation team to translate portfolio company Value Creation Plans into marketing programs with defined targets, owners, and timelines. * Partner with RevOps on the shared revenue engine: funnel stage definitions, lead scoring and routing, MQL to SQL handoff SLAs, CRM data hygiene, and attribution methodology. Marketing and sales work off one set of numbers. * Build closed\-loop reporting with RevOps so campaign spend can be traced through to pipeline, closed revenue, and CAC payback. * Contribute the marketing view to VCP reviews, MBRs, and QBRs: what is working, what is not, what it would take to accelerate, and what it would cost. * Support organic growth and GTM improvement initiatives across the portfolio, which is the portfolio\-wide priority for 2026\. * Bring pattern recognition across the portfolio. What works at one company should be pressure\-tested and deployed at the others rather than rediscovered. 4\.     Team leadership (15%) * Lead and develop the cross\-functional marketing team: content, design, web development, SEO, paid, analytics, and lead generation. * Set clear goals, give direct feedback in real time, and coach people toward work that stretches them. * Manage the Marketing Operations Manager as a direct report and hold that function accountable for delivery predictability. * Participate in hiring: define capability gaps, screen candidates, and partner with Exa HR on workforce planning as the portfolio grows. * Build a team culture where quality standards are non\-negotiable and status is visible without being chased. * Understanding each one's commercial goals, competitive position, and revenue targets well enough to challenge a plan, not just execute one. * Reporting performance to the Director of Marketing, the Value Creation team, and portfolio company leadership: campaign results, pipeline contribution, spend efficiency, and delivery status. * Communicating risk early. Timelines, capacity constraints, and underperforming programs get surfaced when they appear, not at the review. * Working across US, Canadian, and APAC time zones, including regular coordination with New Zealand\-based portfolio companies. * 8\+ years in B2B marketing, with at least 2 years leading a team. * Demonstrated record of generating qualified pipeline in a B2B SaaS or software environment, with numbers you can speak to. * Hands\-on depth in marketing operations: workflow management, prioritization across competing demands, and capacity planning. * Direct experience working alongside RevOps or sales operations on funnel definitions, lead routing, CRM hygiene, and attribution. * Advanced HubSpot proficiency across automation, segmentation, lifecycle stages, attribution, and reporting. * Working command of SEO, content marketing, paid media, web (WordPress or equivalent), and analytics platforms. * Experience supporting multiple brands, business units, or clients at once. * Strong written and verbal communication. You can present a performance story to a CEO in five minutes and defend the numbers behind it. * Legally authorized to work in Canada. * Hybrid\-first environment — Tuesdays and Thursdays in our Toronto office at First Canadian Place. * Unlimited PTO — yes, you read that right! * $1,250 Lifestyle Spending Account — spend it on whatever improves your life, from a gym membership to a new pair of running shoes. * $500 home office setup allowance — because a good chair and a second monitor aren't luxuries, they're the job. * Benefits from Day 1 — comprehensive medical, dental, and vision coverage starts the moment you join, no waiting period. * Discretionary Bonus — eligible roles may be considered for a discretionary bonus, with details varying by position, department, individual performance, and business needs. * Room to grow, fast — as Exa's portfolio expands, so does the scope of what you can own. Good work here doesn't sit still. * Real investment in your growth — ongoing training and internal learning opportunities, access to top AI tools to work smarter, and performance reviews twice a year backed by honest, continuous feedback so you're always growing toward your highest potential. . * Use of AI in Hiring: We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. Work Location: Toronto, Ontario, Canada Availability: Full time

Job Title: Marketing Manager Company: Hosper Mortgage Job Category: Digital Marketing Roles & Responsibilities: Role Overview We are looking for a full\-time Marketing Manager to lead Hosper’s marketing activities with a focus on sales support, lead generation, and engagement across two key audiences: investors and mortgage brokers. This is a hands\-on role responsible for digital and email marketing to support the business development managers and investment sales account managers, HubSpot optimization, website initiatives and marketing technology integrations. This role will report directly to the CEO of Hosper Mortgage. Key Responsibilities * Develop and execute marketing initiatives that support sales and business growth. * Create targeted marketing campaigns for investors and mortgage brokers. * Manage HubSpot, including email campaigns, automations, workflows, sequences, segmentation, and lead management. * Review and optimize existing HubSpot processes and integrations, including integration with Mortgage Automator. * Monitor marketing\-generated leads, campaign performance, and conversion activity. * Support paid digital advertising and SEO initiatives. * Manage website content, updates, and development initiatives. * Develop marketing materials and digital content using Canva. * Work closely with sales representatives and senior management to support business development initiatives. * Liaise with third\-party marketing, technology, and other external partners. * Manage and provide direction to one direct report plus future hires. * Ensure appropriate care is taken when managing confidential and sensitive information. * 3\+ years of marketing experience, preferably within financial services. * Hands\-on experience with HubSpot, including email automation, workflows, sequences, and segmentation. * Experience with Mortgage Automator is an asset. * Experience with email marketing, lead generation, and campaign monitoring. * Experience managing integrations between marketing and CRM platforms. * Working knowledge of SEO, paid digital advertising, website development, and Canva. * Strong attention to detail, organization, and project\-management skills. * Strong communication skills and confidence working with sales teams, senior management, investors, brokers, and external partners. * Sales\-oriented mindset with an understanding of how marketing supports lead generation and revenue growth. Work Location: Toronto, ON, Canada Availability: Full time

Job Title: E-commerce & Digital Manager Company: La Rosée Job Category: Digital Marketing Roles & Responsibilities: La Rosée is above all a human adventure, driven by tight\-knit, passionate, and dedicated teams united around one goal: inventing natural, effective, and eco\-designed cosmetic products. To achieve this, we are looking for an E\-Commerce \& Digital Manager to join the Canadian team and own the growth and commercial performance of La Rosée Canada's e\-commerce business As the E\-Commerce \& Digital Manager, your mission is to manage the Canadian website, CRM, digital acquisition, and customer experience, ultimately driving profitable growth for the brand. You will develop the digital plan and personally execute much of it. * The General Manager (to whom you report). * The Marketing Manager \- Retail \& Brand. * The Paid Media Specialist (whom you will manage directly). * Our headquarters in France (global technical framework and expertise). ### Your main responsibilities * Own the Canadian CRM strategy and execution through Klaviyo. * Develop the email marketing calendar and manage automated flows (welcome, abandoned cart, win\-back, etc.). * Oversee paid digital acquisition strategy, budget, and performance, with a particular focus on Meta. * Manage the paid media specialist, setting objectives, monitoring CAC, ROAS, traffic quality, and conversion. Work Location: Toronto, Canada Availability: Full time

Job Title: Performance Marketing Manager Company: CSC Generation Job Category: Digital Marketing Roles & Responsibilities: About The Role We are looking for a Performance Marketing Manager to manage our customer acquisition and retention. You will own channel\-level budgets, run campaigns, and directly run a high cadence of creative and platform experiments. AI and automation fluency is central to the role. You will use AI tools to manage more platforms and run more tests than a traditional single\-operator setup would allow. What You'll Do * Own day\-to\-day management of paid acquisition and retention channels: Meta, Pinterest, and Google, with potential expansion into TikTok and AppLovin. * Run a high cadence of creative and channel\-level experiments across platforms, proactively filling capacity with testing and expansion. * Manage cost\-to\-performance ratio directly, with real budget accountability and autonomy over spending decisions. * Use AI tools to automate reporting, testing, and optimization workflows, enabling one person to effectively manage multiple platforms at scale. * Partner with the broader team on connecting systems and workflows, not just running ads in isolation, building on current AI\-driven initiatives across the portfolio. * Explore GEO/AEO (generative engine optimization / answer engine optimization) as an emerging acquisition channel. * Help build reporting visibility into organic and owned channels (email, SMS, organic social) so leadership can see the full picture of what is driving performance versus what is stagnating. Interview Process * Recruiter Screen \- A 30\-minute conversation with our recruiting team to align on the role, your background, and what you are looking for. * Hiring Manager Interview \- Conversations with senior management focused on channel expertise, AI fluency, and role fit. * Take\-Home Case Study \- A practical exercise administered after hiring manager interviews to assess your approach to channel strategy and optimization. * In\-Person Interview \- Final round at one of our office locations. Details and logistics will be arranged with your recruiter. * Reference Checks \- Conducted in parallel with the final stages where possible. * Offer \- We move quickly for the right candidate. For Ontario candidates, this role is an existing vacancy. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. Work Location: Toronto, Ontario, Canada Availability: Full time

Job Title: Marketing and Communications Specialist Company: Support Ontario Youth Job Category: Digital Marketing Roles & Responsibilities: Reporting to the Sr. Director, Operations, the Marketing \& Communications Specialist supports the development, delivery and monitoring of SOY’s Marketing Strategy, ensuring its branding and messaging aligns with SOY’s mandate of connecting job seekers with employers and skilled trade workers to gain hands\-on learning, mentorship, networking, and upskilling opportunities to enhance skills and enable career success in the skilled trades SOY promotes. RESPONSIBILITIES * Support the development and execution of SOY's Marketing and Communications Strategy and annual marketing goals. * Coordinate and execute marketing projects and campaigns, collaborating with the marketing lead and senior leadership where approvals are required. * Monitor and analyze marketing performance, including social media platforms, website traffic, newsletters, and other key metrics, providing recommendations for continuous improvement. * Develop, coordinate, and execute internal and external communications that support SOY's programs, initiatives, partnerships, and organizational objectives. * Manage and maintain SOY's content calendar across digital, social media, website, email, and promotional channels. * Review, prioritize, and manage marketing and communication requests, ensuring messaging, branding, and content align with organizational objectives and Ministry guidelines. * Coordinate the development of marketing materials, graphic design projects, and promotional campaigns in collaboration with department leaders and external partners, as required. * Coordinate website updates to ensure content remains accurate, current, accessible, and aligned with organizational branding. * Support media relations activities, including drafting announcements, media materials, and promotional content as required. * Train and support staff, as needed, on brand standards, messaging, and communications best practices. * Collaborate on event marketing strategies and provide communications support for organizational events and initiatives. * Capture, edit, and manage photo and video content for use in social media, digital marketing campaigns, events, and promotional materials. * Coordinate with external vendors and service providers, as needed, to support marketing projects, campaigns, and promotional materials. * Travel within Ontario, as required, to support events, networking opportunities, and content creation activities. * Other duties as assigned. * Solid organizational skills, ability to manage multiple projects and deliverables. * Good time management skills, necessary to meet tight timelines. * Able to manage stress from timelines and deliverables * Exceptional written communication skills, with the ability to develop clear, concise, and impactful messaging that effectively communicates marketing strategies, initiatives, and objectives across departments, platforms, and campaigns. * Possesses a Growth mindset, seeks learning opportunities, is open to change and willing to take on new tasks. * Ability to capture and edit photos and videos for social media, digital marketing and promotional content. * Familiarity with advertising tools, particularly Meta Business Suite and Ads Manager, is an asset. Work Location: Etobicoke, Canada Availability: Full time

Job Title: Copywriter and Content Developer Company: UFA Job Category: Digital Marketing Roles & Responsibilities: Department: Marketing Position Summary: Reporting to the Manager, Marketing, Creative and Content,* the Copywriter \& Content Specialist’s primary responsibilities involve creating persuasive and compelling copy to drive sales, conversion, and customer engagement. The Copywriter \& Content Specialist will collaborate closely with the marketing team, designers, and other stakeholders to develop effective copy across various digital and traditional marketing channels. Additionally, they will be responsible for writing compelling content for emails, social media platforms, websites, and other marketing channels. The ideal candidate should have a strong understanding of writing with a purpose that aligns with the brand, delivering measurable results. Responsibilities:* Develop persuasive, compelling and conversion driven copy for marketing materials including websites, landing pages, email campaigns, social media content, ads and other promotional material maintaining consistency in messaging and brand voice. * Write clear, concise, and engaging headlines, taglines and CTA’s that capture attention and drive clicks and conversions. * Craft compelling storytelling narratives and brand messages that evoke emotion, build trust, and strengthen our brand position. * Collaborate closely with the marketing team, designers, and other stakeholders to ensure the development of impactful copy across multiple marketing channels including digital and traditional. * Understand the target audiences to produce content that resonates with customers and generates desired outcomes. * Develop an understanding of the brand's unique value proposition, differentiators, and industry trends to effectively communicate key messages. * Adapt writing style and tone to suit different marketing channels and target demographics, ensuring brand consistency and relevance. * Conduct thorough research on industry trends, competitors, and target audience to gain insights and create content that stands out. * Proofread and edit copy for accuracy, grammar, punctuation, and adherence to brand guidelines. * Optimize copy for search engine optimization (SEO) by incorporating relevant keywords and best practices to enhance search engine rankings. * Stay updated with industry best practices and emerging trends in copywriting, digital marketing, and content creation. * Provide creative input and actively participate in brainstorming sessions to develop innovative marketing campaigns and strategies. * Monitor and analyze the performance of copy and content, leveraging data\-driven insights to make improvements and achieve better results. * Provide support to the Social Media Specialist with tactics and recommendations to enhance our social media presence and engagement. UFA is one of Canada’s largest and most progressive agricultural co\-operatives. We’re a multi\-billion\-dollar organization that offers the products, services, and support our 127,000\+ members need to build, grow and succeed. While our roots will always be in agriculture, we’re proud to support the industries and communities that drive Western Canada’s economy. We need your skills, expertise and ideas to help us keep growing. Work Location: Calgary, AB, Canada Availability: Full time

Job Title: Digital Marketing Specialist, Paid Media & Performance [Temporary 14 Months] Company: Doane Grant Thornton Job Category: Digital Marketing Roles & Responsibilities: We’re looking for an experienced Digital Marketing Specialist – Paid Media \& Performance to join our Marketing team on a 14\-month contract. This role will take a hands\-on lead in the strategy, execution and optimization of paid media campaigns, while also supporting digital campaign experiences across our website and CMS when required. You’ll manage campaigns from planning through execution and optimization, working closely with Marketing, Content, Creative and Digital colleagues to connect campaign investment, landing\-page experiences and measurement to meaningful business outcomes. As a Digital Marketing Specialist your responsibilities will include: * Lead paid media strategy and hands\-on execution across Google Ads, LinkedIn Campaign Manager, Meta and other relevant channels. * Manage the full campaign lifecycle, including planning, audience targeting, budgeting, creative briefing, trafficking, launch, optimization and reporting. * Translate campaign and business objectives into effective channel, audience, targeting and investment strategies. * Partner with Content, Creative and Digital teams to optimize campaign landing pages, calls\-to\-action and conversion journeys. * Support the creation, editing and optimization of website and campaign landing pages within the CMS, ensuring content aligns with campaign objectives, brand standards, usability and measurement requirements. * Apply a working knowledge of CMS platforms and basic web publishing principles to support campaign execution and digital content needs. * Use GA4, Google Tag Manager and platform analytics to measure performance across the customer journey. * Apply UTMs, attribution, conversion tracking and funnel analysis to strengthen campaign measurement. * Identify opportunities for A/B testing and continuous optimization across audiences, creative, messaging and landing\-page experiences. * Develop clear performance reporting and translate campaign data into actionable recommendations for Marketing and business stakeholders. Doane Grant Thornton If you’re a bit like us, you’re driven to connect with how others are feeling and thinking. Here we walk in others shoes before taking action. Just imagine being part of a team that puts “we before me”, where flexAbility is a mindset, and where you trust your colleagues to have your back. At Doane Grant Thornton, you’ll work with inspiring leaders who support your development, both personally and professionally. This is a place where your insatiable curiosity enables you to think, see and hear from a variety of perspectives, a place where every day is different and having the courage to grow is part of who you are. And when all this comes together, well that’s when the magic happens! * 5\+ years of experience in digital marketing, performance marketing or paid media, ideally within a B2B or complex multi\-stakeholder environment. * Strong hands\-on experience with Google Ads and LinkedIn Campaign Manager, with experience across Meta and other paid platforms considered an asset. * Demonstrated experience managing campaign setup, targeting, budgets, optimization and performance reporting. * Experience with GA4 and Google Tag Manager, including campaign and conversion measurement. * Strong understanding of attribution, UTMs, A/B testing, conversion tracking and funnel analysis. * Working knowledge of enterprise CMS platforms and experience creating or updating web pages and campaign landing pages. Experience with Optimizely or a comparable CMS would be an asset. * Understanding of landing\-page optimization, SEO fundamentals, UX and conversion best practices would be an asset. * Ability to balance strategy with hands\-on execution, from developing the campaign approach to working directly within advertising and digital platforms. * Strong analytical, communication and stakeholder\-management skills. What success looks like In this role, success means doing more than simply launching campaigns. You'll help us: Work Location: Toronto, Canada Availability: Full time