Job Title: Senior Social Media Manager (m/f) – Global B2B SaaS Construction Software Company: RIB Software Job Category: Digital Marketing Roles & Responsibilities: Driven by transformative digital technologies and trends, we are RIB and we’ve made it our purpose to propel the industry forward and make engineering and construction more efficient and sustainable. Built on deep industry expertise and best practice, and with our people at the heart of everything we do, we deliver the world's leading end\-to\-end lifecycle solutions that empower our industry to build better. Your Impact In This Role The Most Important Things About Your Team, Your Focus, and Your Impact Are you an experienced B2B social media professional with a passion for strategy, digital storytelling, brand building, and measurable business impact? Perfect! As we are looking for a Senior Global Social Media Manager (m/f) to lead and evolve our global social media strategy across multiple markets, business units, and audiences. In this role, you will combine strategic leadership with operational excellence. You will drive global social media governance, channel growth, employee advocacy, social selling initiatives, AI\-powered content innovation, and performance\-driven campaigns that contribute to brand awareness, lead generation, customer engagement, and pipeline growth. You will report to: Global Content Marketing Lead Key Responsibilities Global Social Media Strategy \& Governance * Develop and continuously enhance a global social media strategy aligned with RIB's brand, business objectives, and marketing priorities * Act as the primary advisor for global social media best practices across regions and business functions * Establish and govern global social media guidelines, content standards, and brand voice across all markets. * Review and approve strategic campaigns and key content initiatives to ensure consistency, quality, and alignment Social Media Content, Campaign \& Community Management, Advocacy * Develop and execute integrated social media content plans across corporate channels * Create and manage day\-to\-day engaging content across social platforms, including copy, visuals, videos, campaigns, and community engagement. * Partner with regional marketing, demand generation, product marketing, and creative teams to deliver targeted, high impact B2B SaaS campaigns * Manage daily social media activity, respond to audience queries, and foster meaningful engagement. * Drive employee advocacy and social selling programs while enabling colleagues – and especially our executive management \& leadership team \- to leverage social media effectively Performance Analytics, Market Intelligence \& AI\-Driven Innovation * Monitor performance using analytics tools (Google Analytics, Sprout, Oktopost, etc.) and provide monthly KPI driven reports and insights. * Measure and communicate impact related to engagement, audience growth, lead generation, pipeline contribution, and brand awareness * Conduct competitor analysis and share recommendations, benchmarks, and market insights. * Continuously improving social media effectiveness through experimentation and optimization * Leverage AI and automation tools to scale content creation, optimize performance, improve efficiency, and train internal teams on AI enabled social media practices * Stay current with developments in AI\-powered digital marketing and social media technology Your Profile * 5\+ years of experience in a senior social media role with proven experience managing global or multi\-market social media programs * Strong B2B technology, software or SaaS social media management experience. * Strong stakeholder management and cross functional collaboration skills. * Commercially minded with the ability to understand customer needs and business objectives. * Demonstrated success growing and engaging professional online communities across social media platforms * Experience building and scaling employee advocacy, social selling, or ambassador programs in partnership with sales and leadership teams * Experience creating and managing executive thought leadership programs and personal branding initiatives for senior leaders * Experience supporting account\-based marketing programs through targeted social media campaigns and audience segmentation * Strong problem solving, prioritization, and project management skills. * Experience analyzing data, reporting on performance, and turning insights into action. * Excellent communication skills with the ability to present business and creative concepts. * Experience managing paid social media campaigns and Account Based Marketing initiatives. * Good understanding of SEO and content distribution strategies, demand generation, and digital marketing best practices * Proficiency with Google Analytics, Sprout, Oktopost, or similar platforms. * English proficiency at C1 level. What Sets Us Apart * A structured start: personalized onboarding, organized networking * A modern work schedule model: trust\-based working hours, flexible working hours (flex time), the option to work hybrid or remotely (see Key Facts) * Everyday office lunches (for free), fresh fruit as well as great coffee from a barista (Centurion) in a very modern \& open space which is close to public transport * As part of Package: Group Company Risk Cover (Group Life, Income Continuation Benefit, Severe Illness and Family/ Funeral Cover), Retirement Scheme and Medical Aid * Schneider Electric stock ownership program (WESOP) * Birthday afternoons off * Career development and personalized professional growth: We support you in strategically building on your professional and personal strengths through team\- and role\-based training and personalized development opportunities * National and international career opportunities within the RIB Group and the Schneider Electric corporate network * Room for ideas and active participation: With us, you can actively contribute your own ideas, new approaches, and suggestions for process optimization \- whether through direct dialogue with your team, via the company’s idea management system, or in team and management settings such as the RIB Town Halls RIB is an Equal Opportunity Employer. We are committed to being an exemplary employer with an inclusive culture, developing a workplace environment where all our employees are treated with dignity and respect. We value diversity and the expertise that people from different backgrounds bring to our business. Work Location: Cape Town, Western Cape, South Africa Availability: Full time

Job Title: Social Media Manager Company: TRENTON Job Category: Digital Marketing Roles & Responsibilities: Social Media Manager Trenton House of Brands is looking for a creative, proactive and results\-driven Social Media Manager to manage, grow and strengthen our digital presence across our portfolio of brands, including UGG, FitFlop, Holster, Hunter, TOMS and Dr. Martens. The successful candidate will be responsible for planning and creating engaging content, managing our social media platforms, growing our online communities and implementing digital marketing campaigns that increase brand awareness, website traffic, customer engagement and sales. Key Responsibilities 1\. Social Media Management and Growth * Manage and monitor all company social media platforms, including Instagram, Facebook and TikTok. * Develop strategies to grow our followers, reach, engagement and online communities organically. * Monitor comments, messages, mentions and customer interactions, ensuring timely and professional responses. * Track page performance, audience growth and engagement trends. * Identify opportunities to improve our social media presence and keep our brands relevant. * Develop monthly content calendars aligned with marketing campaigns, promotions, product launches and brand objectives. * Create engaging content, including posts, Reels, Stories, videos and promotional graphics. * Capture in\-house content featuring products, stores, staff, events and new arrivals. * Work with internal teams, influencers and external partners to coordinate content creation. * Maintain each brand's identity, tone of voice and visual standards. * Have practical knowledge and experience using Meta Ads Manager to create, manage and optimise Facebook and Instagram advertising campaigns. * Have knowledge and experience with Google Ads, including campaign setup, monitoring, optimisation and performance reporting. * Monitor advertising budgets, campaign results, audience targeting, click\-through rates and conversions. * Analyse campaign performance and recommend improvements to maximise return on advertising spend. * Support promotional campaigns designed to drive website traffic, online sales and store visits. 4\. Reporting and Performance Monitoring * Provide regular reports on social media growth, engagement, reach and content performance. * Monitor website traffic, campaign conversions and paid advertising results. * Use performance data to identify what works, what needs improvement and where marketing budgets should be focused. * Recommend practical strategies to improve results and support overall business objectives. * Assist with marketing campaigns, seasonal promotions, store openings, activations and brand events. * Coordinate influencer collaborations, product seeding and content deliverables. * Ensure campaigns are executed on time and consistently across relevant platforms. * Capture content at selected company events when required. We are looking for someone who takes ownership of our social pages, understands the importance of consistent monitoring and growth, and can turn creative ideas into effective marketing campaigns that contribute to business growth. Work Location: In person Work Location: Paardeneiland, WC, South Africa Availability: Full time

Job Title: Digital Marketing Manager Company: Initiate Job Category: Digital Marketing Roles & Responsibilities: Our client is looking for a commercially driven Digital Marketing Manager to take ownership of digital acquisition across key African markets, including Zambia, Zimbabwe and Malawi. Reporting directly to the Group CEO, you will shape the digital acquisition strategy, manage specialist partners and agencies, and work closely with internal teams to create a seamless journey from first interaction through to depositing and ongoing player value. Your Key Job Responsibilities will include: Apply now by sending your CV to contact@initiateinternational.com for this Marketing Manager role. If you wish to view additional Gaming, Betting, \& Gambling jobs, please click through to our job section. Work Location: Cape Town, WC, South Africa Availability: Full time

Job Title: Email & SMS Marketing Specialist Company: Flax Labs Job Category: Digital Marketing Roles & Responsibilities: SECTION 02: The Role You'll own the retention channel for our entire client portfolio. Email and SMS isn't a support function here — it's a core revenue driver that works hand\-in\-hand with paid acquisition. This is an ownership role. You build the flows, design the email campaigns (Canva and other design tools welcome), segment the lists, and own the numbers. You're not waiting for someone to tell you what to send — you're looking at the data and making the calls yourself. * Klaviyo management — full ownership across all client accounts. Flows, campaigns, segments, lists, templates, deliverability — it's all yours. * Design — build email campaigns following brand guidelines and e\-commerce best practices * Flow architecture — you design and build the automated flows that drive repeat revenue: welcome series, post\-purchase, browse/cart abandonment, winback, sunset, VIP, and everything in between. * Campaign strategy \& execution — you plan the calendar, write and design the emails, build the SMS sends, and ship on time. You know when to promote, when to educate, and when to stay quiet. * Segmentation \& list health — you keep lists clean, build smart segments, and make sure the right message hits the right person. You monitor deliverability like a hawk. * Revenue attribution — you know what email/SMS revenue actually means vs what's inflated. You report honestly and optimize for real incremental revenue. * A/B testing — structured tests on subject lines, send times, content, offers, and flows. You document what you learn and apply it across the portfolio. * Cross\-channel coordination — you work with the Growth Strategist and media buyers to align retention with acquisition. When a big promo runs on Meta, your emails and SMS are in sync. Head of Delivery: She keeps operations running. You own the email/SMS design deliverables and timelines. Growth Strategist: They set the overall client strategy. You translate that into the retention plan and make sure email/SMS supports the bigger picture. Media Buyers: You coordinate on promotions, launches, and seasonal pushes so paid and retention work together. As we scale, this role grows into Head of Retention with a team under you. 1\. A brief intro — who you are, where you are located, and why this role fits Work Location: Remote Work Location: Home Based, South Africa Availability: Full time

Job Title: Senior Marketing Manager (TakealotMORE) Company: takealot.com Job Category: Digital Marketing Roles & Responsibilities: takealot.com, South Africa's leading online retailer, is looking for a highly talented Senior Marketing Manager to join our Customer Service \& Insights team in Cape Town. We are a young, dynamic, hyper growth company looking for smart, creative, hard\-working people with integrity to join us. We offer a market related, Total Remuneration Package which allows full flexibility according to your needs, a great work environment and a promise that you won't be bored as long as you are prepared for a challenge and want to build something great. This position reports to the Group Head: Cross\-Platform Customer Growth. Your responsibilities will include: Brand and communications* * Own the TakealotMORE brand positioning and make sure it shows up consistently across every channel and touchpoint. * Develop and lead the brand and communications plan, from audience insight through to campaign delivery. * Work with the Takealot and MrD brand teams so TakealotMORE sits well within through\-the\-line campaigns. * Drive new feature launches and build lasting educational content on what makes TakealotMORE different. Team, agencies and budget* * Lead, coach and develop a marketing team. * Brief, manage and hold agencies to account for quality, timelines and results. * Own and manage the TakealotMORE marketing budget, including planning, allocation and tracking against return. * Report on campaign and promotion performance weekly and monthly, and give clear recommendations on what to do next. * A strategic thinker who can set a brand direction and also deliver it. * Creative, with the ability to turn an idea into a campaign that gets executed well. * Analytical, and comfortable using sales data, customer insight and targets to make decisions. * A strong relationship builder who can work across teams and brands and unlock opportunities with partners. * A leader who can get the best out of people and agencies. * Driven to grow the business and build something great. * takealot.com employees are entrepreneurial and dynamic, smart, customer\- centric, fun and have the shared ambition of takealot.com being the leading e\- commerce company in Africa. * We have fun, work hard, take ownership, work in teams to create solutions, and are always open to direct feedback/new ideas on where we can improve. * We are short on ego and high on output. * We are doers and not only thinkers, its all in the execution after all. * We love what we do and what we are creating. * We seek to employ an Extra Ordinary Mind who is Smart, has Integrity, and is Hardworking. Work Location: Cape Town, Western Cape, South Africa Availability: Full time

Job Title: Digital Marketing Executive ( REMOTE) Company: Rafih Auto Group Job Category: Digital Marketing Roles & Responsibilities: Black Rock Digital | Remote | Canadian Day Light Saving Shift Black Rock Digital is a Canadian digital marketing agency working with clients across Canada and the USA. We are looking for a proactive, analytical, and detail-oriented Digital Marketing Executive to support our Digital Marketing Strategist in executing, monitoring, and optimizing campaigns across multiple client accounts. Key Responsibilities 1. Digital Advertising & Campaign Management * Set up, launch, monitor, and optimize Google Ads and Meta Ads campaigns. * Manage campaign budgets, audience targeting, bidding strategies, ad placements, and performance. * Monitor KPIs, including leads, conversions, cost per lead (CPL), click-through rate (CTR), conversion rate, and return on ad spend (ROAS). * Identify performance issues and recommend optimizations to the Digital Marketing Strategist. * Verify ad copy, creatives, offers, landing pages, and campaign settings before launch. 2. Campaign Monitoring & Reporting * Track daily and weekly performance across multiple client accounts. * Prepare campaign reports, maintain tracking sheets, and update dashboards. * Analyze campaign trends and contribute insights for monthly performance reviews. * Monitor budget utilization and flag unusual spending or performance fluctuations. * Maintain accurate records of campaign changes, optimizations, and results. * Use Google Analytics 4 (GA4) to analyze website traffic and campaign performance. * Assist with Google Tag Manager (GTM), conversion tracking, and troubleshooting tracking discrepancies. * Verify conversion events and ensure tracking is functioning correctly. * Use Looker Studio, Google Sheets, Excel, and other reporting tools to organize marketing data. * Support the Digital Marketing Strategist in managing multiple client accounts. * Coordinate with designers, content writers, developers, and other team members to meet campaign deadlines. * Follow up on creatives, approvals, website updates, and pending deliverables. * Maintain campaign calendars, task trackers, and account documentation. * Escalate campaign issues, delivery risks, and client requirements promptly. * Can consistently work from 6:30 PM to 3:30 AM IST, Monday through Friday. * Have hands-on experience with both Google Ads and Meta Ads. * Are comfortable working remotely with an international team. * Have good written and spoken English communication skills. * Are comfortable using an employee monitoring and time-tracking system such as Time Doctor. * Can manage multiple tasks, follow instructions, and meet deadlines reliably. * Are looking for a stable, long-term employment opportunity. * Are you ready to work in night shifts? Shift availability: * Night Shift (Required) Work Location: Remote Work Location: Remote, India Availability: Full time

Job Title: Digital Marketing Specialist Company: Celectric Mobility Private Limited Job Category: Digital Marketing Roles & Responsibilities: Celectric Mobility Pvt. Ltd. is looking for a creative and result-oriented Marketing & Branding Executive to strengthen our brand presence, manage digital marketing activities, and promote our EV charging solutions across various platforms. The ideal candidate should have a strong understanding of branding, digital marketing, content creation, and campaign management. Key Responsibilities * Develop and implement marketing strategies to improve brand awareness and market visibility. * Manage company social media accounts, including LinkedIn, Instagram, Facebook, and YouTube. * Create and coordinate promotional content, product creatives, reels, videos, brochures, and marketing materials. * Manage website content and ensure regular updates on products and company information. * Plan and execute digital marketing campaigns, including SEO, Google Ads, and social media promotions. * Conduct market research and competitor analysis to identify new marketing opportunities. * Coordinate with the sales team to support lead generation and business development. * Plan marketing activities for product launches, exhibitions, trade fairs, and corporate events. * Monitor campaign performance, social media engagement, website traffic, and marketing-generated leads. * Prepare monthly marketing reports and coordinate with management to improve marketing performance. * Maintain consistent company branding across all marketing communications. Digital Marketing | Brand Management | Social Media Marketing | Content Creation | SEO & Google Ads | Market Research | Campaign Management | Lead Generation Work Location: In person Work Location: Maharashtra, India Availability: Full time

Job Title: Digital Marketing Manager Company: ParaFit Job Category: Digital Marketing Roles & Responsibilities: Job Description: Junior Digital Marketing Executive ParaFit India helps individuals maintain a healthy lifestyle in a busy world by offering nutritious and delicious customized diet plans delivered directly to their doorstep. The company’s expert nutritionists design meal plans tailored to individual fitness goals, making healthy eating convenient and sustainable. ParaFit focuses on combining taste with balanced nutrition and promoting a supportive, goal-oriented approach to health and fitness. Role Description ParaFit India is looking for a result-oriented Junior Digital Marketing Executive to support and execute digital marketing campaigns focused on lead generation, customer acquisition, website traffic, and business growth. The candidate will be responsible for assisting with Google Ads, Meta Ads, on-page and off-page SEO, campaign performance tracking, and Return on Ad Spend (ROAS) analysis. Key Responsibilities * Plan, execute, monitor, and optimize Google Ads campaigns, including Search, Display, and other relevant campaign types. * Conduct keyword research and competitor analysis to identify advertising opportunities. * Manage campaign budgets, bidding strategies, targeting, and ad performance. * Optimize campaigns to improve clicks, conversions, lead quality, and customer acquisition. * Monitor key metrics such as CPC, CTR, CPA, conversion rate, and cost per lead. 2. Meta Ads Management * Create, manage, and optimize paid advertising campaigns on Facebook and Instagram through Meta Ads Manager. * Develop audience targeting strategies based on customer interests, demographics, and behavior. * Conduct A/B testing of ad creatives, headlines, audiences, and landing pages. * Monitor campaign performance and make data-driven adjustments to improve results. * Focus on lead generation, website conversions, customer acquisition, and retargeting campaigns. * Support ethical link-building activities to improve website authority. * Identify relevant websites and opportunities for quality backlinks. * Conduct backlink analysis and competitor SEO research. * Monitor keyword rankings, domain authority indicators, and organic traffic growth. * Track and analyze Return on Ad Spend (ROAS) across Google Ads and Meta Ads campaigns. * Calculate ROAS by comparing attributable revenue with advertising expenditure. * Monitor advertising spend, revenue, conversions, CPA, and overall campaign profitability. * Identify underperforming campaigns and recommend optimization strategies. * Prepare regular performance reports highlighting campaign results, spending, and improvement opportunities. * Use Google Analytics 4 (GA4), Google Tag Manager, Google Ads conversion tracking, and Meta Pixel where applicable. * Monitor website traffic, landing-page performance, user behavior, and conversion data. * Assist with tracking leads, purchases, and other important marketing actions. * Identify opportunities to improve conversion rates and reduce customer acquisition costs. * Prepare daily, weekly, and monthly digital marketing performance reports. * Track campaign budgets and ensure advertising expenditure is monitored effectively. * Conduct competitor research and identify new performance marketing opportunities. * Coordinate with internal teams for landing-page requirements, campaign offers, and marketing creatives when needed. * Result-oriented and comfortable working with numbers and campaign data. * Interested in paid advertising, SEO, website conversions, and performance optimization. * Willing to learn new digital marketing tools and advertising strategies. * Focused on improving lead quality, reducing acquisition costs, and increasing measurable business results. Work Location: In person Work Location: Delhi, India Availability: Full time

Job Title: Digital Marketing Executive Company: Futurism Technologies, INC. Job Category: Digital Marketing Roles & Responsibilities: Shift: 11.00A M to 8.00 PM IST , Monday to Friday Job Description: Skills & Responsibilities: * Strategize, plan, and execute SEO, pay-per-click, social media, display, inbound and outbound marketing campaigns on behalf of clients * Craft and manage PPC campaigns in Google Ads, Microsoft Advertising, LinkedIn, Facebook and Twitter, and ABM platforms * Draft detailed SEO site audits and reports through a technical, content and off-site lens to ensure that they consistently adhere to SEO best practices * Analyze and translate data from web analytics into actionable plans * Advise clients on SEO best practices * Work with internal team to ensure that UX, design, development, content strategy is contributing to the success of our clients’ overall digital marketing goals and plans. * Daily and weekly reporting and communication regarding campaign development, timelines, analysis, and results. * Continuous analysis of paid search campaigns to identify potential opportunities, providing recommendations for optimization through ad copy, keywords, ad groups, targeting, bidding, and landing pages. * Monitor SEO performance by utilizing SEO tools such as SEMRush, Search Console, Google Analytics and Google Data Studio. * Develop annual, quarterly and project-level SEO strategies designed to maximize performance across Technical, Content and Off-site SEO to achieve business goals Work Location: Pune/Pimpri-Chinchwad Area Availability: Full time

Job Title: Digital Marketing Manager Company: Telco Communication India Pvt Ltd. Job Category: Digital Marketing Roles & Responsibilities: Leadership Role Bengaluru, Karnataka, India · Senior Management · Team Leadership This is a senior leadership role for someone who can combine strategic vision with strong execution capabilities, take complete ownership of marketing performance, manage multiple client portfolios, drive revenue growth, and establish scalable processes across the organisation. Key Responsibilities1. Digital Marketing Strategy & Leadership * Develop and execute comprehensive, integrated digital marketing strategies aligned with client business objectives, revenue targets, and organisational growth. * Lead the overall digital marketing function, establishing clear goals, KPIs, performance benchmarks, and accountability across teams. * Build scalable marketing frameworks, standard operating procedures, and performance-driven workflows. * Identify emerging digital trends, technologies, platforms, and market opportunities to maintain the agency's competitive positioning. * Drive data-backed decision-making, ensuring that all marketing initiatives are aligned with measurable business outcomes. * Collaborate with senior management on business strategy, service expansion, and long-term organisational goals. * Lead performance marketing strategies across Google Ads, Meta Ads, LinkedIn Ads, YouTube, programmatic platforms, and other relevant paid media channels. * Develop and oversee customer acquisition, lead generation, conversion optimisation, retargeting, and revenue growth strategies. * Take ownership of campaign profitability, ROAS, CAC, CPL, conversion rates, and overall marketing ROI. * Manage campaign budgets, forecasting, resource allocation, and optimisation to maximise returns. * Build robust attribution, tracking, analytics, and reporting systems to measure the effectiveness of marketing investments. * Identify opportunities for upselling, cross-selling, and expanding client accounts through performance-driven marketing solutions. * Lead comprehensive SEO strategies, including technical SEO, on-page optimisation, off-page SEO, content optimisation, and organic growth. * Drive organic traffic, search visibility, keyword performance, and qualified lead generation through sustainable SEO practices. * Oversee content marketing, website optimisation, conversion-focused landing pages, and integrated content distribution strategies. * Establish strategies for local SEO, international SEO, and emerging areas such as AI-driven search and Generative Engine Optimisation (GEO). * Work closely with content, design, development, and performance teams to ensure consistent execution across digital channels. * Monitor search engine algorithm changes, competitor strategies, and evolving search behaviours to continuously refine organic growth initiatives. 4. Client Relationship & Account Leadership * Act as a senior strategic point of contact for key clients, understanding their business models, challenges, growth objectives, and market positioning. * Lead strategic client meetings, quarterly business reviews, campaign presentations, and performance discussions. * Translate client business requirements into actionable digital marketing strategies and measurable deliverables. * Build long-term client relationships through proactive communication, transparency, strategic guidance, and consistent delivery. * Manage escalations, resolve critical client concerns, and ensure timely execution of agreed deliverables. * Identify opportunities to expand existing accounts, improve client retention, and strengthen long-term partnerships. * Ensure that client expectations are aligned with campaign feasibility, budgets, timelines, and projected outcomes. 5. Team Management & Performance Development * Lead, mentor, and develop a multidisciplinary digital marketing team comprising SEO specialists, performance marketers, social media executives, content strategists, designers, and client servicing professionals. * Establish clear reporting structures, individual KPIs, ownership, and accountability across all team members. * Drive a performance-oriented culture focused on productivity, quality, collaboration, innovation, and continuous improvement. * Conduct regular performance reviews, provide constructive feedback, and identify training and development requirements. * Build effective team structures, optimise resource allocation, and ensure the right capabilities are available to support business growth. * Identify future leaders within the team and develop succession plans for critical roles. * Foster cross-functional collaboration and ensure seamless coordination between marketing, creative, development, and client servicing teams. 6. Business Development & Agency Growth * Work closely with the business development team to identify new business opportunities, pitch strategies, and acquire high-value clients. * Participate in client pitches, proposals, RFPs, presentations, and strategic consultations. * Develop compelling digital marketing solutions, service offerings, and integrated marketing packages tailored to client requirements. * Support revenue forecasting, account profitability, client acquisition, and business expansion initiatives. * Identify new markets, industry verticals, and service opportunities to strengthen the agency's portfolio. * Build strategic partnerships, explore new revenue streams, and contribute to the agency's overall growth strategy. * Take ownership of improving client retention, increasing account value, and maintaining healthy project margins. * Establish a robust performance measurement framework across all digital marketing functions. * Define, monitor, and review KPIs such as revenue growth, ROAS, ROI, CAC, CPL, conversion rates, organic traffic, lead quality, and client retention. * Leverage tools such as Google Analytics 4, Google Search Console, Google Tag Manager, Looker Studio, Semrush, Ahrefs, and other relevant analytics platforms. * Develop executive-level dashboards, monthly performance reports, and actionable business insights for management and clients. * Identify underperforming campaigns, operational inefficiencies, and growth opportunities through data analysis. * Implement continuous testing, experimentation, and optimisation frameworks across channels. * Ensure marketing decisions are based on verified performance data rather than assumptions. * Oversee integrated social media, content, influencer, brand awareness, and digital communication strategies. * Ensure consistency in brand positioning, messaging, creative quality, and audience engagement across channels. * Guide the creative team in developing performance-oriented creatives, campaign concepts, and impactful brand communication. * Drive integrated campaigns that combine paid media, organic growth, content marketing, social media, and conversion optimisation. * Monitor brand sentiment, audience behaviour, competitive positioning, and campaign effectiveness. * Ensure that creative and communication strategies align with client objectives and measurable marketing outcomes. 9. Operational Excellence & Process Management * Establish and maintain efficient workflows, project management systems, quality standards, and campaign approval processes. * Ensure timely delivery of client projects, campaign launches, reporting, and strategic milestones. * Monitor team utilisation, workload distribution, delivery timelines, and operational efficiency. * Coordinate with internal stakeholders to minimise bottlenecks, resolve dependencies, and improve execution quality. * Introduce automation, AI-powered tools, and technology-driven processes to improve productivity and reduce repetitive work. * Ensure compliance with platform policies, data privacy requirements, client contracts, and internal business processes. * Take complete ownership of delivery quality, operational discipline, and continuous process improvement. * Paid Media: Google Ads, Meta Ads, LinkedIn Ads, YouTube Ads, display advertising, retargeting, and campaign optimisation. * SEO: Technical SEO, on-page and off-page SEO, keyword research, website audits, content strategy, and GEO. * Analytics: GA4, Google Tag Manager, Google Search Console, Looker Studio, and conversion tracking. * SEO Tools: Semrush, Ahrefs, Screaming Frog, and other industry-standard platforms. * Marketing Automation: CRM integrations, lead nurturing, email marketing, marketing automation, and funnel optimisation. * Social Media: Social media strategy, content planning, paid social, brand positioning, and audience growth. * Web & CRO: Landing page optimisation, website performance, user journeys, conversion rate optimisation, and A/B testing. * AI & Automation: AI-enabled marketing workflows, automation tools, predictive insights, and reporting optimisation. * Project Management: Experience with project management, resource planning, workflow management, and reporting platforms. * Strategic thinking and business acumen * Strong leadership and decision-making * Commercial awareness and revenue ownership * Client relationship and stakeholder management * Analytical thinking and data-driven execution * Strong communication, presentation, and negotiation skills * Problem-solving and escalation management * Team building, mentoring, and talent development * Accountability, ownership, and execution discipline * Adaptability, innovation, and continuous improvement * Ability to manage multiple priorities in a fast-paced environment * Take complete ownership of the digital marketing function, from strategy and planning to execution, performance, and business outcomes. * Think beyond campaign execution and operate with a clear understanding of client profitability, business growth, and long-term value creation. * Be hands-on when required, while building a capable team that can independently manage day-to-day operations. * Demonstrate strong accountability, sound judgement, and the ability to make informed decisions under pressure. * Proactively identify gaps, challenge inefficient processes, and implement practical solutions. * Maintain high standards of client servicing, team discipline, delivery quality, and professional conduct. * Build a culture where performance, ownership, transparency, and continuous learning are consistently practised. We are looking for a business-minded digital marketing leader, not just a campaign manager. The ideal candidate will have the strategic depth to guide clients, the technical expertise to challenge execution, the leadership ability to build high-performing teams, and the commercial understanding to turn marketing initiatives into sustainable business growth. Work Location: In person Work Location: Karnataka, India Availability: Full time