Digital Marketing Executive ( REMOTE)

Job Title: Digital Marketing Executive ( REMOTE) Company: Rafih Auto Group Job Category: Digital Marketing Roles & Responsibilities: Black Rock Digital | Remote | Canadian Day Light Saving Shift Black Rock Digital is a Canadian digital marketing agency working with clients across Canada and the USA. We are looking for a proactive, analytical, and detail-oriented Digital Marketing Executive to support our Digital Marketing Strategist in executing, monitoring, and optimizing campaigns across multiple client accounts. Key Responsibilities 1. Digital Advertising & Campaign Management * Set up, launch, monitor, and optimize Google Ads and Meta Ads campaigns. * Manage campaign budgets, audience targeting, bidding strategies, ad placements, and performance. * Monitor KPIs, including leads, conversions, cost per lead (CPL), click-through rate (CTR), conversion rate, and return on ad spend (ROAS). * Identify performance issues and recommend optimizations to the Digital Marketing Strategist. * Verify ad copy, creatives, offers, landing pages, and campaign settings before launch. 2. Campaign Monitoring & Reporting * Track daily and weekly performance across multiple client accounts. * Prepare campaign reports, maintain tracking sheets, and update dashboards. * Analyze campaign trends and contribute insights for monthly performance reviews. * Monitor budget utilization and flag unusual spending or performance fluctuations. * Maintain accurate records of campaign changes, optimizations, and results. * Use Google Analytics 4 (GA4) to analyze website traffic and campaign performance. * Assist with Google Tag Manager (GTM), conversion tracking, and troubleshooting tracking discrepancies. * Verify conversion events and ensure tracking is functioning correctly. * Use Looker Studio, Google Sheets, Excel, and other reporting tools to organize marketing data. * Support the Digital Marketing Strategist in managing multiple client accounts. * Coordinate with designers, content writers, developers, and other team members to meet campaign deadlines. * Follow up on creatives, approvals, website updates, and pending deliverables. * Maintain campaign calendars, task trackers, and account documentation. * Escalate campaign issues, delivery risks, and client requirements promptly. * Can consistently work from 6:30 PM to 3:30 AM IST, Monday through Friday. * Have hands-on experience with both Google Ads and Meta Ads. * Are comfortable working remotely with an international team. * Have good written and spoken English communication skills. * Are comfortable using an employee monitoring and time-tracking system such as Time Doctor. * Can manage multiple tasks, follow instructions, and meet deadlines reliably. * Are looking for a stable, long-term employment opportunity. * Are you ready to work in night shifts? Shift availability: * Night Shift (Required) Work Location: Remote Work Location: Remote, India Availability: Full time

Required Skills & Qualifications * 3–4 years of hands-on digital marketing experience, preferably in a digital marketing agency. * Practical experience setting up and managing Google Ads and Meta Ads campaigns. * Understanding of campaign optimization, audience targeting, bidding strategies, and budget management. * Working knowledge of GA4, Google Tag Manager, and conversion tracking. * Experience analyzing campaign performance and preparing reports. * Proficiency in Google Sheets or Microsoft Excel. * Strong analytical thinking, attention to detail, and problem-solving skills. * Good written and spoken English communication. * Ability to manage multiple accounts, prioritize tasks, and meet deadlines independently. Mandatory Requirements Interested candidates are encouraged to apply with details of their campaign experience, advertising platforms handled, and notice period. Benefits: * Are you ready to join within our offered salary range ( upto 40K INR )? * We use Time Doctor application for Employee attendance and monitoring are you akay for that ? * How many years of digital marketing work experience you have ? * Do you have practical experience managing both Google Ads and Meta Ads campaigns? Education: * Bachelor's (Required) Experience: Key Skills: Digital Marketing, SEO, Google Ads, Meta Ads, Analytics Salary: INR Up to 40000 per monthly