Job Title: Marketing Specialist Company: BorderPass Job Category: Digital Marketing Roles & Responsibilities: This role focuses on managing our digital presence and creating compelling content by leveraging social media to engage our audience, foster community, and amplify our brand. It emphasizes social strategy and creative use of AI services to ensure authentic, resonant messaging. Key Responsibilities * Content Creation : Craft engaging and authentic written, static, and video content including social media posts, blogs, newsletters, and promotional materials that resonate with both B2C and B2B audiences. Ensure all content aligns with the brand and supports business goals. * Social Media Strategy \& Management : Manage social media accounts, create and schedule posts, monitor trends, and engage with followers to build a vibrant online community. Analyze performance metrics to refine strategies for increased engagement. * AI\-Driven Content Development : Leverage AI tools for content ideation, creation, and optimization, ensuring output maintains a human touch. Experiment with new AI technologies to improve efficiency and creativity in marketing. * SEO \& Optimization : Conduct keyword research, proofread, and optimize written content to improve search engine visibility and organic reach. * Community Engagement : Develop and execute strategies to interact with audiences meaningfully, gather feedback, and create a strong sense of connection and loyalty. * Paid Campaigns : Plan, execute, and optimize paid marketing campaigns across platforms like Google Ads, Meta, LinkedIn, and others. * Campaign Collaboration : Partner with cross\-functional teams, including product, sales, and customer success, to align marketing efforts with broader business objectives. * Learning \& Growth : Stay updated on marketing trends, emerging social platforms, and AI innovations, continuously expanding your expertise and skills. Work Location: Toronto, Ontario, Canada Availability: Full time
Job Title: Performance Marketing Manager Company: Lorex Technology Job Category: Digital Marketing Roles & Responsibilities: Department of Position: Marketing For over 35 years, Lorex has been creating security systems designed to protect your home and business. Founded and headquartered in Canada, we’ve grown to become leaders in DIY (Do It Yourself) security, offering premium solutions built on innovation, reliability, and expertise that enhance your lifestyle and protect what matters most. The Performance Marketing Manager is a strategic "player\-coach" responsible for driving the Lorex brand’s online growth and customer acquisition across all digital touchpoints. You will champion a comprehensive digital ecosystem, including Performance Marketing (Search, Paid Social, Retargeting), Affiliate Marketing (Upper\-funnel awareness to CPA conversion), and Public Relations. A core part of this role is agency management; you will be the primary lead for three specialized agency partners, ensuring their output aligns with Marketing’s KPIs. You will also manage and mentor one direct report (Digital Marketing Specialist), scaling our internal capabilities while maintaining a high\-performance external partner network. Duties \& Responsibilities: * Agency Ecosystem Management: Oversee the day\-to\-day activities of specialized agency partners across Performance (Google/Meta/Criteo/etc), Affiliate and PR. Conduct weekly status calls and hold partners accountable to ROAS and awareness targets. * Full\-Funnel Strategy: Develop and execute integrated digital campaigns that move customers from high\-level awareness into high\-intent conversion. * People Leadership: Supervise and mentor the Digital Marketing Specialist. Oversee their workload, assist in professional development, and ensure they are bridging the gap between internal brand needs and agency execution. * Affiliate \& PR Synergy: Lead the growth of the affiliate program (CPA/Commission models) while coordinating with PR to ensure business priorities receive maximum editorial and influencer coverage. * Budget Oversight: Manage a multi\-channel digital budget, ensuring spend is optimized across regions to meet business revenue targets. * Agency Management: Proven ability to manage external partners and drive results through 3rd party teams. * Influencing Others: The ability to push agency partners for better performance while maintaining a healthy, collaborative relationship. Work Location: Markham, Ontario, Canada Availability: Full time
Job Title: Manager, Paid Social Company: EQ Bank | Canada's Challenger Bank Job Category: Digital Marketing Roles & Responsibilities: The Manager, Paid Social, is a subject matter expert on the Performance Marketing team, combining exceptional knowledge of Paid Social strategy, an inquisitive and analytical mindset and a passion for data driven marketing to accelerate the growth of Everyday Banking products (ex. Deposits, Credit Cards, Lending). This hands\-on role will manage a minimum of two personal banking product full funnel campaigns within Meta, Reddit, Tik Tok, Pinterest and emerging channels. The Manager will have the capacity to support team members (Specialists, Associate Managers, and Sr. Managers) on day\-to\-day optimizations and longer\-term projects that contribute to hitting business KPI’s, including volume targets, cost to acquire, and customer lifetime value. ### The Core Responsibilities * Create, execute \& optimize digital marketing strategies across paid channels, with a primary focus on paid social, to drive meet/exceed acquisition targets. * Dive into business performance data to understand key customer segments and the right messaging to convert them. * Work with multiple ad platforms such as Meta, Pinterest, TikTok, Reddit, etc. * Work within analytics \& reporting platforms such as GA4 \& Google Data Studio, to find insights, create automated reports and discuss performance with business lines. * Work cross\-functionally with various experts across the business, including Product Marketing, Acquisition Targeting and Business Portfolio teams, to develop hypothesis\-based tests that include audience segmentation, creative, thorough tracking/measurement strategies \& can be scaled once validated. * Implement enhanced conversions to harness our first party data to bid effectively on business outcomes. * Create and implement testing opportunities to showcase value add of paid social to the overall business. * Collaborate with Performance Marketing team members to share knowledge and ensure the progress of our centre of excellence. * Work with cross\-functional data analysts to develop reports and insights for key business stakeholders. * Regularly present findings and make recommendations based on campaign/test performance. ### Let's Talk About You * Post\-secondary degree/diploma in a related field (Business, Marketing, Advertising). * Prior work experience in Credit Card, or Everyday Banking acquisition is required. * 3\-2-3 years of experience in a Paid Social role. * Hands\-on experience in social ad platforms, including Meta, Reddit \& Tik Tok. * An analytical thinker with an ability to effectively turn reporting and analysis into. actionable insights and execution plans. * Ability to develop a POV and implications based on data, and present findings to key stakeholders. * Collaborative and positive attitude with passion for questioning assumptions and answering questions with data, to unlock value for the enterprise. * Amazing work ethic, self\-directed, proactive and able to define and execute projects independently. * Strong in Excel and reporting automation / experience using Business Intelligence tools (Tableau, Google Data Studio or equivalent). * Excellent time management skills, with the ability to prioritize and multi\-task, and work under shifting deadlines in a fast\-paced environment. * Possess a passion for the paid social ecosystem and a deep knowledge of its available tools and creative best practices. What we offer \[For full\-time permanent roles] EQB Inc. (TSX: EQB) is the parent company of Equitable Bank, the country's seventh\-largest Schedule I bank by assets, which operates EQ Bank, Canada's Challenger Bank™. EQB Inc. serves nearly 4 million Canadians and manages approximately $150 billion in combined assets under management and administration.* We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. Work Location: Toronto, ON, Canada Availability: Full time
Job Title: Digital Media & Graphic Design Intern (Paid) Company: Ottawa Titans Job Category: Digital Marketing Roles & Responsibilities: Position: University Co\-Op Placement (Paid)Department: MarketingReports to: Manager, Digital Media \& Game PresentationTerm: January – April, opportunity to extend through August Hours: Full\-Time Position Overview The Ottawa Titans are seeking a Digital Media \& Graphic Design Co\-op Student to support the team's marketing, creative, and digital media initiatives during the Winter 2027 semester. The successful candidate will play an important role in preparing for the upcoming baseball season, contributing to everything from social media campaigns and promotional graphics to digital advertising, video content, and marketing materials. Graphic Design \& Creative Content* Design engaging, on\-brand graphics for social media, digital advertising, email marketing, and the Titans website. * Develop promotional materials for the 2027 season, including theme nights, ticket packages, special events, and giveaways. * Create print\-ready designs for posters, flyers, signage, and other marketing materials. * Adapt creative assets across multiple formats and platforms while maintaining brand consistency. Social Media \& Digital Marketing* Assist in creating, scheduling, and publishing content across the Titans' social media platforms, including Instagram, Facebook, TikTok, and X. * Develop creative content ideas that engage existing fans and attract new audiences. * Assist with the production of short\-form video content * Monitor social media trends and identify opportunities to incorporate them into the Titans' digital content strategy. * Support digital advertising campaigns through the creation of graphics, videos, and other promotional assets. Video Production \& Multimedia* Assist in creating and editing promotional videos, highlight packages, and other multimedia content. * Help organize and maintain the team's photo, video, and creative asset libraries. Marketing \& Team Collaboration* Work collaboratively with the marketing and game presentation teams to execute creative campaigns for the upcoming season. * Contribute ideas during creative brainstorming sessions and marketing meetings. * Assist with website content updates and the preparation of digital marketing materials. * Support other marketing and promotional projects as required. What You’ll Gain* Professional Sports Experience: Gain firsthand experience working behind the scenes for a professional baseball organization. * Portfolio Development: Create real marketing materials and digital content that will be published across the Titans' platforms and used throughout the 2027 season. * Creative Ownership: Take an active role in developing ideas and executing projects from concept to completion. * Professional Development: Work alongside experienced professionals, receive feedback, and develop practical skills in graphic design, digital marketing, and content creation. * A Collaborative Environment: Join a small, passionate team where your ideas and contributions can make a meaningful impact. About Us The Ottawa Titans Baseball Club is a professional baseball team that plays in the National Association, a 20\-team league based in the U.S. and Canada. 2027 will be the team’s 6th season, seeing consistent attendance growth each year. As a member of the Ottawa Titans family, you will be part of an exciting, fast\-paced environment, where every day brings something new. We offer a supportive, collaborative team atmosphere and the chance to contribute directly to the continued growth and success of the team. Work Location: Ottawa, Canada Availability: Full time
Job Title: Digital Marketing Specialist Company: OssKin Job Category: Digital Marketing Roles & Responsibilities: The Role We’re looking for a Marketing Specialist to elevate our brand, boost engagement, and fuel growth. You’ll craft compelling content, manage campaigns, and shape the voice of a pioneering MedTech company. * Create engaging, SEO\-optimized content for blogs, emails, and social media. * Manage and grow OssKin’s online presence across multiple platforms * Plan and execute digital campaigns (SEO, email, affiliate, paid Linekedin ads). * Support product launches with creative assets and marketing materials. * Design on\-brand visuals (digital \+ print) for cohesive brand presence. * Track performance and uncover insights to optimize results. * Implement and integrate AI marketing workflows * Collaborate with internal teams, freelancers, and agencies. Work Location: Montreal, Quebec, Canada Availability: Full time
Job Title: Marketing Manager, Specialist Company: Vanguard Job Category: Digital Marketing Roles & Responsibilities: Vanguard Canada is seeking a Marketing Manager to lead integrated marketing initiatives that drive business growth, strengthen investor engagement, and support our retail investor strategy. This role will translate business priorities and audience insights into impactful marketing programs while partnering across marketing, sales, digital, communications, and other key business functions to deliver measurable results. The ideal candidate is a strategic marketer with strong project management skills, experience leading cross\-functional initiatives, and a passion for creating client\-focused marketing experiences. What You Will Do -------------------- Lead integrated marketing initiatives that advance business priorities and client growth objectives across investor and advisor audiences. Support the evolution and execution of Vanguard Canada's retail investor strategy, helping identify and activate growth opportunities across the investor journey. Manage retail agency and vendor relationships to extend team capabilities, improve efficiency, and deliver high\-quality retail marketing outcomes. Serve as a cross\-functional marketing lead, coordinating efforts across various functions of the marketing team and broader business partners including creative, digital, PR, sales, compliance, operations, and leadership stakeholders. Key Responsibilities ------------------------ * Lead the development and execution of integrated marketing plans and campaigns that support business and investor engagement objectives. * Partner with cross\-functional stakeholders to translate strategic priorities into effective marketing programs, content, and communications. * Manage complex marketing initiatives from planning through execution, ensuring projects are delivered on time, on budget, and aligned with business goals. * Support the execution and evolution of Vanguard Canada's retail investor marketing strategy, including audience insights, positioning, campaign development, and go\-to\-market execution. * Manage external agency relationship ensuring high\-quality work, strong performance, and effective budget management. * Develop marketing briefs, creative requirements, messaging frameworks, and promotional plans in partnership with internal stakeholders and creative teams. * Collaborate with digital marketing to support integrated campaigns across paid, owned, and earned channels. * Work closely with all marketing functions to ensure coordinated market\-facing activity and consistent messaging. * Leverage market research, audience insights, campaign performance data, and industry trends to inform marketing recommendations and optimize results. * Support budget planning, forecasting, and marketing effectiveness measurement, using insights and reporting to improve future marketing performance. * Identify opportunities to improve marketing processes, strengthen collaboration, and increase the efficiency and impact of marketing programs. Work Location: Toronto, Canada Availability: Full time
Job Title: Event Marketing Manager Company: DigiMarCon Digital Marketing & Conference Solutions Inc. Job Category: Digital Marketing Roles & Responsibilities: DigiMarCon Digital Marketing \& Conference Solutions Inc. is seeking a creative, strategic, and results\-driven Event Marketing Manager to lead event marketing campaigns, drive conference attendance, strengthen brand visibility, and maximize audience engagement across digital and in\-person channels. The ideal candidate will possess strong experience in event marketing, digital advertising, conference promotion, and campaign management. This position requires a marketing professional who can develop integrated marketing strategies, manage promotional budgets, coordinate cross\-functional teams, and deliver measurable results for conferences, exhibitions, corporate events, and industry networking programs. * Develop and execute integrated marketing strategies for conferences, exhibitions, corporate events, and professional networking programs. * Plan and manage digital marketing campaigns across Google Ads, LinkedIn, Meta, email, and other relevant platforms. * Drive event registrations, ticket sales, attendee acquisition, and audience engagement. * Develop event marketing calendars, promotional timelines, and campaign execution plans. * Manage event branding, promotional messaging, landing pages, and marketing materials. * Coordinate email marketing, audience segmentation, lead nurturing, and marketing automation initiatives. * Collaborate with event operations, sales, sponsorship, content, and creative teams. * Develop marketing strategies to attract sponsors, exhibitors, speakers, and industry participants. * Monitor campaign performance, conversion rates, customer acquisition costs, and return on marketing investment. * Oversee social media marketing, content promotion, influencer partnerships, and digital engagement. * Manage event marketing budgets, vendor relationships, and external marketing agencies. * Conduct market research, competitor analysis, and audience insights to improve promotional effectiveness. * Support public relations, media partnerships, and promotional collaborations. * Prepare campaign reports, marketing dashboards, and post\-event performance analyses. * Identify opportunities to improve attendee retention, event visibility, and long\-term audience growth. * Opportunity to lead marketing campaigns for conferences and professional events. * Exposure to digital marketing innovation, event technology, and audience engagement strategies. * Collaborative environment involving marketing, event operations, sales, and creative teams. * Opportunities for professional development and marketing leadership advancement. * Ability to influence event growth, brand visibility, and marketing performance. * Competitive compensation and opportunities for performance\-based incentives. DigiMarCon Digital Marketing \& Conference Solutions Inc. is positioned as a digital marketing and conference solutions business focused on event promotion, professional networking, digital engagement, and integrated marketing strategies. The Event Marketing Manager role supports conference visibility, audience acquisition, and effective promotional campaigns across multiple marketing channels. Work Location: In person Work Location: Edmonton, AB, Canada Availability: Full time
Job Title: Marketing Manager Company: Hosper Mortgage Job Category: Digital Marketing Roles & Responsibilities: Role Overview We are looking for a full\-time Marketing Manager to lead Hosper’s marketing activities with a focus on sales support, lead generation, and engagement across two key audiences: investors and mortgage brokers. This is a hands\-on role responsible for digital and email marketing to support the business development managers and investment sales account managers, HubSpot optimization, website initiatives and marketing technology integrations. This role will report directly to the CEO of Hosper Mortgage. Key Responsibilities * Develop and execute marketing initiatives that support sales and business growth. * Create targeted marketing campaigns for investors and mortgage brokers. * Manage HubSpot, including email campaigns, automations, workflows, sequences, segmentation, and lead management. * Review and optimize existing HubSpot processes and integrations, including integration with Mortgage Automator. * Monitor marketing\-generated leads, campaign performance, and conversion activity. * Support paid digital advertising and SEO initiatives. * Manage website content, updates, and development initiatives. * Develop marketing materials and digital content using Canva. * Work closely with sales representatives and senior management to support business development initiatives. * Liaise with third\-party marketing, technology, and other external partners. * Manage and provide direction to one direct report plus future hires. * Ensure appropriate care is taken when managing confidential and sensitive information. * 3\+ years of marketing experience, preferably within financial services. * Hands\-on experience with HubSpot, including email automation, workflows, sequences, and segmentation. * Experience with Mortgage Automator is an asset. * Experience with email marketing, lead generation, and campaign monitoring. * Experience managing integrations between marketing and CRM platforms. * Working knowledge of SEO, paid digital advertising, website development, and Canva. * Strong attention to detail, organization, and project\-management skills. * Strong communication skills and confidence working with sales teams, senior management, investors, brokers, and external partners. * Sales\-oriented mindset with an understanding of how marketing supports lead generation and revenue growth. Work Location: Toronto, Ontario, Canada Availability: Full time
Job Title: Digital Marketing Specialist Company: ELEK Software - Electrical Power Systems Design Job Category: Digital Marketing Roles & Responsibilities: ELEK.com is a leading provider of specialist engineering software used by professional and technical teams worldwide. Our products support complex, real\-world workflows and are trusted by customers across multiple markets. We're entering our next stage of growth, implementing AI in our products, sharpening how we go to market, improving how our products are understood and adopted, and building a more scalable commercial engine across our portfolio. About the Role We're looking for a Digital Marketing Specialist to support our Marketing Manager in planning, executing, and optimising digital marketing campaigns across our portfolio of engineering software products. This is a hands\-on, execution\-focused role centred on running and improving our digital channels day to day. You'll work closely with the Marketing Manager and broader team to turn clear direction into high\-quality, market\-facing work across web, search, email, paid, and social. This role suits someone who enjoys being close to the product, shipping real work, and using data to make each campaign better than the last. Key Responsibilities * Website and product page updates, publishing, and on\-page optimisation * SEO, GEO and organic content support (keyword research, metadata, internal linking) * Paid campaigns across search and social (setup, monitoring, optimisation) * Email marketing and nurture sequences (build, test, send, report) * Organic social media scheduling and community engagement * Reporting on channel and campaign performance using analytics tools * Help maintain consistent messaging and positioning across digital touchpoints * Support the Marketing Manager in producing sales and customer\-facing materials * Help improve self\-serve acquisition and onboarding experiences * Work with analytics and product signals to inform iteration and improvement * Share clear, structured feedback on what's working across channels and where adjustments are needed You're a good fit for this role if you: You enjoy working with clear direction, collaborating closely with the Marketing Manager, product, and sales, and seeing your work land in the market. Work Location: Sydney, New South Wales, Australia Availability: Full time
Job Title: MARKETING SPECIALIST Company: Urban Shoemakers Pty Ltd Job Category: Digital Marketing Roles & Responsibilities: Based in Melbourne, with a subsidiary in Auckland, Urban Shoemakers Pty Ltd is a footwear developer, wholesaler and owner of EOS and Los Cabos – two of the most exciting independent footwear brands in Australia and New Zealand. Both brands are now distributed in the USA and Canada, with Spain and France launching soon. As Urban Shoemakers' Marketing Specialist, you will develop and execute integrated marketing strategies across EOS and Los Cabos, working closely with senior management to strengthen brand awareness, support sales objectives and drive business growth. The role spans the full marketing mix, from digital campaigns and e\-commerce to influencer partnerships, press relations and seasonal campaign production, ensuring consistent brand positioning across all channels and markets. * Develop, implement and manage marketing and advertising strategies to support overall business objectives, drive business growth and strengthen brand presence across all channels * Develop and manage seasonal and annual marketing calendars aligned with sales objectives and product launches * Research market trends, consumer behaviour and competitive activity to identify opportunities and inform strategic recommendations * Collaborate with senior management, sales and product development teams to ensure marketing strategies support overall business objectives * Advise on the full marketing mix, from pricing and product positioning to promotional and distribution strategy * Contribute to the brand's European expansion, with a focus on Spain and France * Plan and execute digital marketing activity across paid and organic channels, using performance data and customer insights to optimise results and ROI * Manage social media, influencer partnerships, press relations, EDM and affiliate marketing across both brands, maintaining consistent content calendars and coordinated communication * Analyse campaign and platform data to evaluate performance, customer behaviour, conversion and ROI, providing regular reporting and insights to senior management * Develop and implement strategies to improve website performance, user experience, conversion and search engine visibility * Manage e\-commerce websites and associated e\-commerce activities, ensuring best practices across content, creative, customer experience, merchandising and website positioning * Reporting to the Marketing Manager and working closely with the Creative Director * Develop campaign briefs and coordinate production with internal teams and external partners, ensuring delivery within agreed timeframes, budgets and brand positioning * Manage seasonal photoshoot campaigns end\-to\-end with the Creative Director, including planning, logistics, budget management, production coordination and brand collaboration Work Location: In person Work Location: St Kilda East, Australia Availability: Full time