Job Title: Digital Marketing Manager Company: ABCD Aditya Birla Capital Digital Job Category: Digital Marketing Roles & Responsibilities: Job Purpose We are looking for a results\-driven Performance Marketing Manager to drive digital customer acquisition and business growth across insurance products, including Life, Health, Motor, and Travel Insurance. The role will be responsible for planning, executing, and optimising digital campaigns to generate quality leads, improve policy conversions, reduce acquisition costs, and maximise marketing ROI across digital platforms. Key Responsibilities * Performance Marketing: Plan and execute campaigns across Google Ads, Meta Ads, programmatic platforms, affiliate networks, and other digital channels to drive insurance leads and policy sales. * Customer Acquisition: Develop strategies to acquire new customers for insurance products, driving qualified leads, quote requests, policy purchases, and renewals. * Campaign Optimisation: Monitor campaign performance and optimise targeting, creatives, landing pages, and conversion funnels to improve lead quality and conversion rates. * Budget \& ROI Management: Manage digital marketing budgets, track cost per lead (CPL), cost per acquisition (CPA), return on ad spend (ROAS), and overall campaign profitability. * Data Analytics \& Reporting: Analyse customer acquisition trends, campaign attribution, funnel performance, and product\-level metrics to identify growth opportunities. * Customer Retargeting: Design remarketing and re\-engagement campaigns to improve quote\-to\-policy conversion, reduce funnel drop\-offs, and support policy renewals. * Cross\-functional Collaboration: Work closely with insurance product, sales, distribution, technology, design, and analytics teams to align marketing initiatives with business objectives. * Agency \& Partner Management: Manage digital agencies, media partners, and affiliate channels to ensure campaign effectiveness and efficient budget utilisation. * Compliance \& Governance: Ensure all marketing campaigns and creatives comply with applicable IRDAI regulations, insurer guidelines, advertising standards, and internal compliance policies. Work Location: Maharashtra, India Availability: Full time
Job Title: CBS-BMC -Brand and Marketing - Marketing Automation-Senior Associate Company: EY Job Category: Digital Marketing Roles & Responsibilities: Role Type: Marketing Automation Role Rank: Marketing Automation Senior Associate\| 65 Your key responsibilities * Tactical execution of Marketing Automation campaigns with varying complexities and sizes * Experience with supporting email marketing campaigns and using various digital marketing tools, Marketo knowledge is a must * Coordinate and liaise with internal and external stakeholders to ensure all relevant content, assets and target audience parameters are received for campaign execution * Provide project support to all MarTech team members throughout the various stages of the project, including testing use cases * Regular reporting to key stakeholders on the performance of marketing automation campaigns and suggest on improvement avenues that is backed by data * Support process improvements and educate users on campaign best practices * Standardization and documentation of technical processes using our internal systems * Able to define and document the functional and technical requirements for executing (developing, deploying, managing, tracking, and measuring) the automated campaigns * Act as a brand champion, ensuring that all external campaigns and online content support the firm’s brand and business strategy and compliant to risk and quality safeguards set by EY * Work towards organizational objectives along with stakeholders’ project * Analytical thinking * Data\-Driven Decision Making * Audience Segmentations and targeting * Stakeholder management * Troubleshooting * Familiarity with Agile planning and Agile project management skills * Marketo or any other Marketing Automation platform * Workflow management tools e.g.: Jira/Azure boards/Wrike/Zendesk/Workfront etc * Microsoft Office * SharePoint * Working knowledge of HTML, CSS, and scripting * Marketing Automation acumen * Strong team contributor * Ready to learn and adapt * Problem solving skills * Stakeholder management * Effective communication EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland and the UK – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well\-known brands from across the globe. We’ll introduce you to an ever\-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career. * Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next. * Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way. * Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs. * Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs. Work Location: Kerala, India Availability: Full time
Job Title: Digital Marketing Executive Company: SYNCGROW VENTURES Job Category: Digital Marketing Roles & Responsibilities: We’re looking for a proactive and creative Digital Marketing Executive to help strengthen our brands, execute marketing campaigns, generate leads, and support the growth of our ventures. Key Responsibilities * Plan and execute digital marketing campaigns across Instagram, LinkedIn, Facebook, and other relevant platforms. * Create engaging social media content, including posts, reels, stories, and campaign creatives. * Support content planning, copywriting, and monthly content calendars. * Assist with lead generation, audience engagement, and brand awareness campaigns. * Manage social media accounts and monitor performance using relevant analytics tools. * Support SEO initiatives, website content updates, and digital growth activities. * Coordinate with the design, video production, SEO, and web development teams. * Track campaign results, prepare performance reports, and recommend improvements. * Research competitors, industry trends, and new marketing opportunities. * Contribute creative ideas and take ownership of assigned marketing projects. Work Location: Kozhikode, Kerala, India Availability: Full time
Job Title: AEO/GEO Executive Company: Rexcel IT Services Job Category: Digital Marketing Roles & Responsibilities: Job Description: AEO/GEO Executive The ideal candidate will be responsible for optimizing website content, improving brand visibility, and developing strategies to ensure our content gets recognised, referenced, and cited by AI\-driven platforms such as ChatGPT, Google AI Overviews, Gemini, and Perplexity. Roles \& Responsibilities * Develop and implement AEO and GEO strategies to improve brand visibility across AI\-powered search platforms. * Optimize website content to increase its chances of appearing in AI\-generated answers and search results. * Conduct keyword research, question\-based keyword research, and search intent analysis. * Create and optimise content using conversational, informative, and answer\-focused formats. * Work on FAQs, featured snippets, and structured content to improve search visibility. * Implement and optimise schema markup and structured data. * Monitor brand mentions, citations, and references across AI platforms such as ChatGPT, Gemini, and Perplexity. * Analyse competitors and identify opportunities to improve AI search visibility. * Work on entity optimisation, topical authority, and semantic SEO. * Collaborate with content writers, SEO specialists, and web developers to implement optimisation strategies. * Track performance using Google Search Console, Google Analytics, and other SEO tools. * Stay updated with the latest AEO, GEO, SEO, and AI search trends. Key Performance Indicators (KPIs) * Improvement in brand visibility across AI\-powered search platforms. * Growth in AI\-generated citations and brand mentions. * Improvement in organic search traffic and keyword rankings. * Increased visibility in Google AI Overviews and featured snippets. * Improvement in relevant website traffic and organic leads. Work Location: In person Work Location: Uttar Pradesh, India Availability: Full time
Job Title: Senior Performance Marketing Executive Company: Brandshark Job Category: Digital Marketing Roles & Responsibilities: Responsibilities: * Plan, execute, and optimize end\-to\-end performance marketing campaigns across Google Ads, Meta Ads, and LinkedIn Ads. * Manage and scale Lead Generation and E\-commerce campaigns to achieve business objectives. * Handle and optimize accounts with monthly ad spends of ₹20 Lakhs\+ per account. * Conduct keyword research, competitor analysis, and audience targeting to improve campaign performance. * Analyze campaign performance using Google Analytics (GA4\) and advertising platform dashboards. * Monitor KPIs such as CTR, CPC, CPA, ROAS, ROI, Conversion Rate, and Quality Score, providing actionable insights. * Allocate and manage campaign budgets efficiently to maximize returns. * Perform A/B testing on creatives, ad copies, landing pages, and audience segments to improve performance. * Stay updated with the latest platform trends, updates, and digital marketing best practices. * Manage multiple client accounts while ensuring timely execution, reporting, and performance optimization. * Lead and manage a team of Performance Marketing Executives, providing guidance, reviewing campaign performance, and ensuring timely execution. Work Location: Bengaluru, Karnataka, India Availability: Full time
Job Title: Marketing Manager (Ed Tech) Company: The Innovation Story Job Category: Digital Marketing Roles & Responsibilities: Role Overview We are looking for a results\-driven Marketing Manager to lead our marketing initiatives and drive brand awareness, lead generation, and customer engagement. The role involves working closely with the leadership, sales, product, and design teams to execute integrated marketing campaigns that accelerate business growth. Key Responsibilities * Plan and execute end\-to\-end marketing campaigns across digital and offline channels. * Drive brand awareness and qualified lead generation. * Manage social media, email marketing, website content, and performance marketing campaigns. * Collaborate with design and content teams to create compelling marketing assets. * Track campaign performance and optimize strategies using data and analytics. * Coordinate product launches, webinars, workshops, events, and school outreach campaigns. * Build partnerships with schools, organizations, communities, and industry stakeholders. * Conduct market research and competitor analysis. * Prepare regular reports on marketing performance and key metrics. Work Location: In person Work Location: Maharashtra, India Availability: Full time
Job Title: Performance Marketing Manager Company: Pragma Eateries Pvt Ltd Job Category: Digital Marketing Roles & Responsibilities: \Social Media \& Marketing Manager\* We are looking for a result\-oriented Social Media \& Marketing Manager to manage our digital presence, improve brand visibility and execute effective marketing campaigns. \Key Responsibilities\* * Manage Instagram, Facebook and other social media platforms. * Plan and execute social media and digital marketing campaigns. * Develop content calendars and coordinate with the content creation team. * Improve digital brand visibility, engagement and reach. * Monitor channel performance, insights, reach, engagement and growth. * Analyse campaign performance and prepare regular reports. * Research social media trends and competitor activities. * Support promotional campaigns, events, offers and brand activities. * Work on ideas for lead generation and customer engagement. * Ensure consistent brand communication across digital channels. Good knowledge of Social Media Management \& Digital Marketing. Work Location: In person Work Location: West Bengal, India Availability: Full time
Job Title: Social Media Content Creator Company: Playspots Job Category: Digital Marketing Roles & Responsibilities: About Us: PlaySpots is a leading platform connecting sports enthusiasts with top\-quality facilities. We are looking for a creative and passionate Social Media Content Creator to join our team and enhance our brand’s online presence. Key Responsibilities: * Assist in managing PlaySpots’ social media accounts (Instagram, Facebook, LinkedIn, etc.). * Create engaging content (posts, reels, stories, graphics, and videos) to attract and retain users. * Research industry trends and competitor strategies to optimize content performance. * Support the team in day\-to\-day operations related to social media and brand promotion. * Analyze social media performance metrics and provide insights for improvement. * Engage with the sports community online, responding to comments and messages. * Brainstorm and execute campaigns to boost brand visibility and user engagement. Work Location: In person Work Location: Kerala, India Availability: Full time
Job Title: SEO Intern Company: FuduGo Solutions Job Category: Digital Marketing Roles & Responsibilities: Job Description: SEO Intern Roles \& Responsibilities: * Assist in on\-page and off\-page SEO activities * Perform keyword research and basic competitor analysis * Optimize website content, meta tags, and page structure * Support in creating SEO\-friendly content * Monitor website performance using SEO tools * Work with the marketing team to improve website rankings and traffic * Stay updated with the latest SEO trends and Google algorithm updates Work Location: In person Work Location: Maharashtra, India Availability: Full time
Job Title: Digital Marketing - Remote, Night Shift Company: Private School in Wylie Job Category: Digital Marketing Roles & Responsibilities: Job Description Key Responsibilities * Manage day\-to\-day digital marketing activities and technical tasks across online platforms. * Create and manage digital content, including images, graphics, promotional messages, and marketing copy. * Manage and update website content, landing pages, and other digital assets. * Support digital advertising campaigns, email marketing, and social media marketing. * Monitor online customer experiences and identify opportunities to improve engagement and conversion rates. * Ensure consistent branding and messaging across all digital channels. * Track campaign performance, analyze metrics, and recommend improvements. * Troubleshoot technical issues related to digital marketing tools and platforms. * Collaborate with the team to develop and implement digital marketing strategies. * Experience in digital marketing, content creation, or a related role. * Knowledge of digital marketing platforms, social media management, and website content management. * Strong written communication and visual content creation skills. * Familiarity with tools such as Canva, Google Analytics, email marketing platforms, and social media scheduling tools is an advantage. * Basic understanding of SEO, digital advertising, and online customer engagement. * Strong organizational skills, attention to detail, and ability to manage multiple tasks. * Ability to work independently and meet deadlines. * Willingness to learn new technologies and marketing tools. We’re seeking someone who combines technical problem\-solving, creative content development, and customer\-focused thinking. You should be able to manage the technical side of digital marketing while ensuring that every online interaction delivers a positive and consistent customer experience. Work Location: Remote Work Location: Remote, India Availability: Full time
