Job Title: Performance Marketer ( Google Ads + Meta ) Company: Simbal Studios Job Category: Digital Marketing Roles & Responsibilities: SimBal Studios is an award\-winning creative marketing agency specializing in branding, social media marketing, website development, digital marketing, architecture, and content production. We're looking for a Performance Marketing Specialist who understands how to generate quality leads, optimize campaigns, and deliver measurable ROI through Meta and Google Ads. Key Responsibilities: * Plan, launch, and manage Meta Ads (Facebook \& Instagram) campaigns. * Create, optimize, and scale Google Ads campaigns (Search, Display, Performance Max \& YouTube). * Conduct audience research, competitor analysis, and keyword research. * Monitor campaign performance and continuously optimize for CPL, CPA, CTR, ROAS, and conversions. * Set up and manage Meta Pixel, Google Tag Manager, Google Analytics 4, and conversion tracking. * Create A/B tests for creatives, ad copies, landing pages, and targeting. * Work closely with the creative and content teams to develop high\-converting ad creatives. * Prepare weekly and monthly performance reports with actionable insights. * Manage campaign budgets efficiently to maximize ROI. * Stay updated with the latest trends, platform updates, and digital marketing best practices. Work Location: In person Work Location: Maharashtra, India Availability: Full time
Job Title: Performance Marketing Specialist Company: INDIAN SCHOOL OF BUSINESS MANAGEMENT AND ADMINISTRATION Job Category: Digital Marketing Roles & Responsibilities: We are seeking a Performance Marketing Specialist to join our team in Bhayander, Mumbai. The ideal candidate will have a strong background in performance marketing, particularly within the education or EdTech industry. This role involves planning and managing Google Ads and Meta Ads campaigns to generate quality leads through paid marketing efforts. You will be responsible for monitoring campaign performance, including cost per lead (CPL), return on investment (ROI), and conversions. Optimizing ad campaigns to improve lead quality while reducing costs is a key responsibility. In this role, you will conduct audience and keyword research, as well as A/B testing to refine our marketing strategies. You will prepare detailed campaign performance reports and analytics to inform future marketing decisions. Additionally, managing remarketing campaigns and optimizing landing pages will be part of your daily tasks. To be successful in this position, you should hold a degree in Marketing or a related field and possess hands\-on experience with Google Ads, Meta Ads, and Google Analytics. A strong understanding of lead generation and campaign optimization is essential, along with good analytical skills and a target\-oriented approach. If you are passionate about performance marketing and eager to contribute to our growth, we encourage you to apply. Work Location: Mumbai, Maharashtra, India Availability: Full time
Job Title: Social Media Manager Company: Shree Shivam Attires Pvt Ltd Job Category: Digital Marketing Roles & Responsibilities: We are looking for a creative and results\-driven Social Media Manager to develop, manage, and grow our social media presence across platforms such as Instagram, Facebook, LinkedIn, and YouTube. Key Responsibilities * Develop and implement social media strategies aligned with business goals. * Plan, create, and publish engaging content, including posts, reels, stories, and videos. * Prepare and manage monthly content calendars. * Write creative captions, headlines, and relevant hashtags. * Monitor social media accounts and respond to comments, messages, and inquiries. * Track performance metrics, including reach, engagement, followers, and conversions. * Analyze insights and prepare regular performance reports. * Coordinate with graphic designers, video editors, and marketing teams. * Stay updated on social media trends, platform updates, and competitor activities. * Support paid social media campaigns and promotional activities. Work Location: In person Work Location: Chhattisgarh, India Availability: Full time
Job Title: Digital Marketing Specialist Company: SHARDA CONSULTANCY SERVICES Job Category: Digital Marketing Roles & Responsibilities: We are seeking a motivated and skilled Digital Marketing Specialist to join our team in Uttar Pradesh. The ideal candidate will have a strong foundation in digital marketing strategies and a keen understanding of HR practices. This role is essential for driving our online presence and enhancing our recruitment efforts through effective digital marketing campaigns. Key Responsibilities: \- Develop and implement digital marketing strategies to promote our brand and attract potential candidates. \- Utilize various digital channels, including social media, email marketing, and SEO, to reach target audiences. \- Collaborate with the HR team to create engaging content that highlights our company culture and job opportunities. \- Analyze and report on the performance of digital marketing campaigns, making data\-driven decisions to optimize results. \- Stay updated on the latest trends in digital marketing and HR to ensure our strategies remain competitive. Required Skills: \- Proven experience in digital marketing, with a focus on online recruitment strategies. \- Strong understanding of HR practices and the ability to align marketing efforts with recruitment goals. \- Excellent communication and interpersonal skills. \- Proficiency in using digital marketing tools and analytics platforms. \- Ability to work independently and as part of a team in a fast\-paced environment. If you are passionate about digital marketing and have a desire to contribute to our HR initiatives, we encourage you to apply for this exciting opportunity. Join us in shaping the future of our workforce through innovative marketing strategies. Work Location: Noida, Uttar Pradesh, India Availability: Full time
Job Title: Digital Marketing Specialist – B2B Lead Generation & Meta Ads | Fashion Exports & D2C Company: PREWAL Job Category: Digital Marketing Roles & Responsibilities: Digital Marketing Specialist – B2B Lead Generation \& Meta Ads About the Role We are looking for a hands\-on Digital Marketing Specialist who can support international buyer acquisition for our fashion manufacturing and export business while helping launch and grow our upcoming D2C fashion brand. The initial focus will be international B2B buyer acquisition, with D2C marketing responsibilities expanding as our brand launches. Key Responsibilities B2B Lead Generation \& Export Marketing • Manage buyer follow\-ups, nurture prospects, and generate qualified enquiries and business meetings. • Develop outreach messages and email sequences tailored to different buyer segments. • Maintain CRM records, track the lead pipeline, and report on responses, qualified leads, and meetings generated. • Set up, manage, and optimize paid campaigns on Instagram and Facebook through Meta Ads Manager. • Handle audience research, targeting, retargeting, campaign budgets, and performance monitoring. • Support Instagram content planning, social media growth, influencer partnerships, and brand collaborations. • Set up and monitor conversion tracking using Meta Pixel, GA4, and UTM links, with technical support where required. • Track relevant campaign metrics, including cost per lead, cost per acquisition, conversions, and return on ad spend. • Understanding of audience targeting, retargeting, budget management, and campaign testing. Success in this role will be measured through qualified buyer enquiries, meetings generated, and improvements in paid campaign performance as the D2C brand launches. • One B2B lead generation or outreach campaign you personally managed. • One Instagram/Facebook advertising campaign you personally managed through Meta Ads Manager. For each example, mention your responsibilities, tools used, and measurable results. Include the approximate advertising budget where applicable. Anonymized examples are welcome. Work Location: Gurugram, Haryana, India Availability: Full time
Job Title: Integrated Campaign Marketing Manager Company: Mendix Job Category: Digital Marketing Roles & Responsibilities: Intelligence Center X is Siemens' platform for the agentic enterprise The next wave of enterprise software isn't about writing more code — it's about giving organizations the tools to combine trusted data, AI, and applications into systems that can reason and act on their own. Intelligence Center X delivers that today, through five capabilities — an Enterprise Knowledge Graph, AI/ML, agentic application development, orchestration, and governance — that together move enterprises from static software to intelligent, autonomous systems. For the customers we serve, that shift shows up in very concrete ways: engineers and data leaders who can finally find and trust the data buried across decades of enterprise systems; teams that go from idea to working application in days instead of quarters; and AI initiatives that move out of pilot purgatory and into production because the underlying data and governance can actually support them. Whether you're building this platform, proving its value to customers, or bringing it to market through our partner ecosystem, your work directly drives those outcomes for some of the most complex organizations in the world. This is one of the most ambitious enterprise AI platforms in the market — built on decades of deep domain expertise across industries as varied as manufacturing, banking, insurance, financial services, and healthcare, and already running in production at real scale for organizations with some of the most demanding data and compliance requirements in the world. If you want to work at the intersection of enterprise AI, knowledge graphs, and agentic applications — with real customers and real production stakes, across nearly every major industry — this is where that work is happening. Job Description: Integrated Campaign Marketing Manager Overview We’re seeking an Integrated Campaign Marketing Manager to lead the strategy, planning, execution, and optimization of high\-impact brand and marketing campaigns. This role sits at the intersection of campaign strategy, brand marketing, and digital activation , translating business and brand priorities into integrated campaigns that reach the right audiences across the right channels. The Campaign \& Digital Marketing Manager will lead cross\-functional campaign teams, develop audience and persona strategies, and directly shape paid digital programs across platforms including LinkedIn and Google. Key Responsibilities Campaign Strategy \& Leadership * Own the strategy, planning, execution, and optimization of integrated brand\-level marketing campaigns. * Translate brand, business, and go\-to\-market priorities into compelling campaign strategies, audience journeys, and activation plans. * Define campaign objectives, target audiences, personas, messaging priorities, channel strategies, KPIs, and measurement plans. * Lead a cross\-functional campaign team spanning Brand, Content, Product Marketing, Digital, Web, Social, Field Marketing, Marketing Operations, and other key stakeholders. * Drive campaigns from initial brief and planning through activation, measurement, optimization, and retrospective. * Ensure campaign activities connect into a cohesive audience journey rather than operating as individual channel tactics. Digital \& Paid Media Strategy * Develop the paid digital strategy that supports brand and integrated campaign objectives. * Plan, launch, manage, and optimize campaigns across LinkedIn, Google Ads, and other relevant paid digital channels. * Develop targeting strategies based on priority personas, audiences, accounts, funnel stages, geographies, and campaign objectives. * Partner with creative and content teams to develop and test campaign assets, messaging, offers, and formats. * Monitor campaign performance and continually optimize targeting, creative, channel mix, and investment. * Explore new digital channels, platforms, and promotional opportunities that can expand campaign reach and effectiveness. Agency \& Vendor Management * Serve as the primary strategic and day\-to\-day partner for paid media agencies. * Set clear agency priorities, campaign briefs, deliverables, timelines, budgets, and performance expectations. * Challenge agency recommendations and ensure media strategies align to broader campaign and business objectives. * Lead regular campaign planning, optimization, reporting, and performance reviews with agency partners. * Research and scope new media, technology, agency, and vendor opportunities. * Develop requirements and scopes of work and participate in vendor evaluation and selection. * Evaluate partner performance and ROI to inform future investment decisions. Campaign Planning \& Cross\-Functional Execution * Build integrated campaign plans that clearly define audiences, messaging, content, channels, activation, milestones, owners, and success measures. * Partner with stakeholders to ensure campaign strategies address business priorities while maintaining a consistent brand narrative. * Facilitate campaign planning sessions and keep cross\-functional teams aligned throughout execution. * Manage campaign timelines, dependencies, approvals, and deliverables. * Identify execution risks and proactively remove roadblocks to keep campaigns moving. Measurement \& Optimization * Establish clear KPIs and measurement frameworks for campaigns and individual digital channels. * Analyze campaign performance across awareness, engagement, demand, and business\-impact metrics as appropriate to the campaign objective. * Partner with Marketing Operations, agencies, and other stakeholders to understand performance and identify optimization opportunities. * Translate campaign and media results into clear insights and recommendations for stakeholders and leadership. * Apply learnings from completed campaigns to improve future targeting, messaging, channel strategy, and investment decisions. Closing We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. Work Location: Mumbai, Maharashtra, India Availability: Full time
Job Title: Marketing Specialist Company: Eminence Technology Job Category: Digital Marketing Roles & Responsibilities: Job Description: Senior Marketing Executive – Direct \& Digital Marketing Key Responsibilities * Plan and execute direct marketing campaigns, including client outreach, cold calling, email marketing, and relationship management. * Manage digital marketing activities across social media, search engines, email, and other online channels. * Generate qualified leads and support business development and sales objectives. * Develop marketing content, promotional materials, and campaign strategies. * Monitor campaign performance, analyze results, and optimize marketing activities to improve ROI. * Conduct market research, competitor analysis, and identify new business opportunities. * Coordinate with sales and internal teams to ensure consistent messaging and effective lead follow\-ups. * Track marketing KPIs and prepare regular performance reports. * 4–5 years of hands\-on experience in direct and digital marketing. * Knowledge of lead generation, cold outreach, email marketing, and customer engagement. * Experience with digital marketing platforms, social media campaigns, and analytics tools. * Strong communication, negotiation, and interpersonal skills. * Ability to manage multiple campaigns and meet deadlines. * Good analytical, planning, and problem\-solving abilities. Work Location: In person Work Location: Karnataka, India Availability: Full time
Job Title: Regional Marketing Manager, India and Middle East Company: Harvard Business Publishing Job Category: Digital Marketing Roles & Responsibilities: Harvard Business Publishing (HBP) – the leading destination for innovative management thinking. We reach lifelong learners to improve the practice of management in a changing world. This mission inspires each of us to unlock the leader in everyone – including you! The opportunity At Harvard Business Impact, we are passionate about excellence in business education. We partner with educators around the world to deliver best\-in\-class learning experiences that develop leaders who are ready for a changing world. We provide cases, simulations, articles, online courses, and emerging AI\-enabled tools to higher education institutions worldwide. We support faculty and program leads through pedagogical support, teaching advice, and curriculum guidance to help them create dynamic and powerful learning moments that students will remember long after they leave the classroom. We are looking for a Regional Marketing Manager to help us expand our business in India and the Middle East, as well as other strategic global markets. This role leads marketing strategy and execution in the two regions with the goal of driving brand awareness and demand generation. The position adapts global strategies for regional relevance, identifies region\-specific opportunities for growth, and strengthens our brand in these key markets through integrated, data\-driven marketing initiatives and content marketing campaigns. This role is a member of the marketing team and partners closely with Sales, Editorial, Product, and Customer Experience teams to ensure programs are focused, measurable, and aligned to business priorities. What You'll Do * Develop and execute the regional marketing strategy for India and the Middle East, ensuring alignment with global objectives and tailoring approaches for cultural and market\-specific needs. * Design and execute integrated marketing campaigns across digital, content, and local events to increase brand visibility and generate qualified institutional leads. * Develop a B2B lead\-nurture communications strategy for the two regions. * Develop and execute content marketing initiatives that engage target audiences, raise awareness and drive demand. * Leverage data and external trends to create compelling narratives and support lead generation. * Conceptualize and develop marketing material and sales collateral specific to the needs of initiatives in India and the Middle East. * Track, report, and analyze results. Generate actionable insights to optimize marketing investments, improve ROI, and inform ongoing campaign development. * Partner with the sales team to design and execute small, curated field experiences (e.g., preconference dinners, roundtables, private gatherings) to drive demand and engagement. * Represent the company in local events alongside the sales team by participating in conferences and other local events. * Manage various stakeholders and prioritize activities based on the needs of the business and impact of programs. * Present and lead conversations about programs, issues, solutions, and strategy to senior leaders. What You’ll Bring * Significant experience (7\+ years) in B2B marketing roles supporting India and/or Middle East * Ability to localize global brand messaging and translate market insights into actionable * Strong project management skills. Can prioritize, coordinate stakeholders, and drive execution independently. * Excellent copywriting skills and PowerPoint skills, as well as experience with building marketing collateral * Strong digital marketing capabilities in areas such as paid media, CRM, marketing * Strong communication and presentation skills and the ability to influence and align undefined Familiarity with Marketo, Salesforce or similar marketing tools and technology * Experience collaborating across matrixed teams and managing external agencies, vendors * Fluency in English. Arabic and other regional languages are a plus. * Ability to travel (30%) Work Location: Gurugram, Haryana, India Availability: Full time
Job Title: Digital Marketing Manager-HRTech Company: HONO Job Category: Digital Marketing Roles & Responsibilities: HONO is an AI\-native Human Capital Management (HCM) platform that helps enterprises manage the entire employee lifecycle, from hiring and onboarding to payroll, performance, learning, and exit. Its agentic AI copilot, HONO ERA, powers a headless, Zero\-UI HRMS that lets employees and managers get HR work done through simple conversations on chat, mobile, Microsoft Teams, Slack, WhatsApp, and voice. Founded in Gurugram in 2016, HONO today serves 300\+ enterprises and over 1 million users across 50\+ countries, with offices across India, Southeast Asia, the Middle East, Africa, and the UK. Our mission is to nurture human relationships and help every organization unlock the full potential of its people. The Senior Digital Marketing Lead will own and drive the organization's digital marketing strategy, with strong expertise in social media and content marketing, to strengthen brand visibility, generate qualified leads, drive website traffic, and contribute to revenue growth. The role will lead a team of digital, social media, and content marketing professionals and oversee channels including SEO, paid advertising, social media, content marketing, email marketing, website optimization, and marketing automation. The role will partner with Sales, Product Marketing, Business Development, and Leadership teams to build effective demand\-generation programs, scale HONO's content and social media presence, optimize marketing performance, and improve the conversion of digital prospects into qualified business opportunities. Responsibilities: * Own and drive the end\-to\-end digital marketing strategy aligned with business and revenue objectives. * Plan and oversee integrated campaigns across digital, social media, and content channels. * Define target audiences, customer segments, buyer personas, and digital journeys. * Own digital marketing budgets and optimize ROI across channels. * Stay updated on digital marketing trends, emerging platforms, and industry best practices. * Present marketing plans, performance, and insights to leadership. Team Leadership \& People Management * Lead, mentor, and grow a team of digital marketing, social media, content, and creative professionals. * Set clear goals, KPIs, and performance expectations for team members, and conduct regular reviews and feedback. * Build team capability through coaching, training, and adoption of new tools and best practices. * Plan team structure, workload, and hiring to support business growth. * Foster a culture of experimentation, accountability, and data\-driven decision\-making. Lead Generation \& Demand Generation * Develop campaigns to generate high\-quality inbound leads and marketing\-qualified leads (MQLs). * Manage lead\-generation programs across search, social media, email, content, webinars, events, and other digital channels. * Work closely with Sales to define lead quality, lead scoring, and conversion objectives. * Monitor the complete digital funnel from traffic and engagement to MQL, opportunity, and revenue. * Develop strategies to improve lead conversion and reduce customer acquisition costs. * Develop and execute SEO strategies to improve organic search visibility and website rankings. * Conduct keyword, competitor, and search\-intent research. * Optimize website pages, landing pages, blogs, and other digital assets. * Align SEO and content strategies to grow organic traffic and search visibility. * Implement Answer Engine Optimization (AEO) strategies to improve visibility across AI\-powered search and answer platforms. * Monitor organic traffic, rankings, backlinks, and search performance. * Plan and manage paid campaigns across Google Ads, LinkedIn, Meta, and other relevant platforms. * Manage PPC, display, retargeting, and account\-based marketing campaigns. * Optimize campaigns based on CPL, CAC, conversion rates, pipeline contribution, and ROI. * Conduct A/B testing of advertisements, audiences, creatives, and landing pages. * Manage agency and external partners where applicable. * Define and lead the social media strategy across LinkedIn, Instagram, X, YouTube, and other relevant platforms. * Build and manage the social media content calendar, community engagement, and brand voice. * Drive organic and paid social campaigns to grow reach, engagement, followers, and leads. * Build leadership and employee advocacy programs to strengthen HONO's thought leadership on social platforms. * Track social performance and listening insights, and stay ahead of platform trends, formats, and algorithm changes. * Define and own the content marketing strategy aligned with buyer personas, the buyer journey, and business goals. * Lead the creation of high\-quality content including blogs, whitepapers, e\-books, case studies, newsletters, videos, webinars, and podcasts. * Build HONO's thought leadership on HR technology, employee experience, and the future of work. * Manage the editorial calendar and ensure consistent brand messaging and tone across all content. * Drive content distribution and amplification across owned, earned, and paid channels. * Measure content performance (engagement, organic traffic, leads, and pipeline influence) and optimize accordingly. * Manage website content, landing pages, CTAs, forms, and conversion journeys. * Identify opportunities to improve website traffic\-to\-lead conversion. * Conduct A/B testing and optimize landing pages based on performance data. * Ensure website content is optimized for SEO, user experience, and lead generation. * Develop email marketing and nurturing campaigns. * Build automated customer journeys for prospects at different stages of the funnel. * Segment databases and personalize campaigns. * Monitor open rates, click\-through rates, conversions, and unsubscribe rates. * Work with Sales to develop lead\-nurturing and re\-engagement campaigns. * Develop digital marketing dashboards and performance reports. * Track key metrics including: * Website Traffic * Organic Traffic * MQLs * SQLs * Cost per Lead (CPL) * Customer Acquisition Cost (CAC) * Conversion Rate * Pipeline Generated * Marketing\-Sourced Revenue * ROAS / ROI * Analyze campaign performance and provide actionable recommendations to leadership. * Work closely with Sales to align marketing campaigns with revenue targets. * Collaborate with Product Marketing and Content teams on positioning and campaigns. * Partner with Technology teams for website, analytics, tracking, and marketing automation initiatives. * Coordinate with external agencies, freelancers, and technology vendors. Work Location: Gurugram, Haryana, India Availability: Full time
Job Title: Social Media Executive Company: Digiad Solution Private Limited Job Category: Digital Marketing Roles & Responsibilities: If you enjoy creating engaging Reels, exploring viral trends, developing creative content ideas, and helping brands build their online presence, we would love to hear from you. Key Responsibilities * Manage and maintain social media accounts for multiple brands across Instagram, Facebook, and YouTube. * Plan, create, shoot, and edit Reels and short\-form video content. * Develop engaging captions, hooks, hashtags, and social media posts. * Research trending topics, audio, formats, and viral content ideas. * Design social media creatives, promotional posts, and banners using Canva or similar tools. * Use AI tools such as ChatGPT to generate content ideas and improve productivity. * Monitor social media performance and identify opportunities for improvement. * Analyse competitors and explore new content trends and strategies. * Develop content calendars and creative strategies based on each brand's requirements. * Coordinate with the digital marketing team to support client campaigns and marketing objectives. * Strong interest in social media management and content creation. * Good understanding of Instagram, Facebook, YouTube, and their content formats. * Basic to good knowledge of video shooting and editing. * Familiarity with Canva or other graphic design tools. * Creativity and the ability to identify emerging social media trends. * Good written communication and caption\-writing skills. * Ability to manage multiple accounts and meet deadlines. * Basic knowledge of social media insights and performance metrics. * Willingness to learn new tools, experiment with content formats, and adapt to changing trends. Work Location: In person Work Location: West Bengal, India Availability: Full time
