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Home › Jobs › Digital Marketing › Responsable du Marketing / Marketing Manager
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Responsable du Marketing / Marketing Manager

Four Seasons
Montréal
Experience1-3 years
Salary Not disclosed
LocationMontréal
Job TypeFull time
Skills: Digital Marketing SEO Email Marketing
Job Description
Job Title: Responsable du Marketing / Marketing Manager Company: Four Seasons Job Category: Digital Marketing Roles & Responsibilities: * 5 ans d'expérience ou plus dans un poste de responsable marketing dans le secteur de l'hôtellerie, des voyages et du tourisme ou au sein d'une marque de luxe ; * Forte compétence en communication en français, écrit et oral. * Un niveau avancé d’anglais est requis pour négocier avec une clientèle internationale, produire des soumissions, des contrats et des présentations en anglais, ainsi que pour entretenir des relations d’affaires avec des partenaires internationaux. * Un style de leadership authentique, engageant et stratégique, basé sur les priorités commerciales identifiées et capable d'encadrer et d'assurer le succès de l'équipe ; * Des compétences en matière de narration et de création de contenu qui s'alignent sur la stratégie des ventes et du marketing et la renforcent ; * Des compétences impeccables en matière de communication, de négociation et d'influence ; * Sens du style et de l'esthétique, avec un grand souci du détail ; * Vous avez l'esprit d'initiative, de solides compétences en gestion de projet et la capacité d'organiser, de hiérarchiser et de déléguer dans un environnement en constante évolution ; * Désir de transformer l'exécution des relations publiques et de maximiser l'impact des relations et des activités ; * Maîtrise de l'utilisation des réseaux de médias sociaux et des outils de surveillance connexes; * Capacité à créer des événements dignes d'intérêt, à développer des idées d'articles et à suivre les pistes de présentation ; * Diplôme d'études supérieures en communication/journalisme/relations publiques/marketing très apprécié ; Marketing Manager About the role: In collaboration with the Director of PR and Marketing, the Marketing Manager plays an integral role in the development and execution of an annual integrated plan comprised of public relations and marketing communications strategies that support the property’s business objectives. Through creative and strategic thinking and execution, its mission is to increase awareness and visibility of the Hotel and its food and beverage offerings, wellness services, craftspeople, as well as meetings and events, contributing to driving traffic and revenues. What you will do: * Develop an annual integrated public relations and communications plan for all pillars of the hotel. * Collaborate with internal teams to create new concepts and guest experiences. * Regularly write press releases, biographies, and articles to promote the hotel. * Manage an image library to ensure optimal visual representation. * Identify target publications and coordinate media relations (visits, interviews, coverage). * Secure editorial opportunities through the brand agency and B2B network. * Support the creation of unique experiences aligned with the hotel’s positioning. * Build collaborations with brands in gastronomy, fashion, wellness, and lifestyle. * Participate in local events and maintain a strong presence in the community. * Track PR performance, produce impact reports, and conduct ongoing competitive monitoring. Brand Management * Ensure consistent application of visual identity across the hotel and outlets. * Lead and manage the coordination and creation of hotel promotional materials, newsletters, and seasonal brochures. * Assist in the production and coordination of photo and video shoots. * Support the Sales, F\&B, and Reservations teams by reviewing sales materials to ensure alignment with brand guidelines and hotel positioning. * Manage social media channels for the hotel, restaurant, and bar, creating engaging content aligned with brand DNA. * Effectively manage the online community and monitor conversations related to the hotel, local market, and luxury travel industry. * Track content performance using marketing dashboards, focusing on organic engagement. * Adopt a data\-driven social media strategy with proper tracking and reporting tools. * Source, host, and brief influencers to maximize reach while respecting brand image. * Utilize platforms such as Sprout, Traacker, and Social Native to monitor and leverage user\-generated content. * Work closely with internal teams to develop relevant social content and support global brand campaigns. * Align with Four Seasons Home Office, Tourisme Montréal, and key partners to maximize hotel visibility. * Oversee the hotel’s online and offline presence across Four Seasons channels, partners, and third\-party websites, ensuring alignment with positioning and business objectives. * Support internal teams and agencies in executing digital marketing tactics (SEO, PPC, email marketing, display advertising). * Collaborate with operations to promote FS app usage, guest data capture, and online reviews. * Manage the local email distribution list and communication calendar. * Monitor and manage online reputation across hotel\- and restaurant\-related platforms. * Conduct regular digital benchmarking to optimize content and performance. * Other related tasks * 5\+ years' experience in a senior PR \& communications leadership role within the hotel/travel/tourism industry or within a luxury brand; * Strong communication skills in French, both oral and written * An advanced level of English is required to negotiate with international clients, prepare proposals, contracts, and presentations in English, as well as maintain business relationships with international partners. * A leadership style that is authentic, engaging and strategic, based on identified business priorities and capable of mentoring and driving team success; * Skilled storytelling and content creation that is aligned with and enhances the Sales \& Marketing strategy; * Impeccable communication, negotiation and influencing skills; * Sense of style and aesthetics, with a sharp attention to detail; * A self\-starter with strong project management skills and the ability to organise, prioritise and delegate in a fast\-paced environment; * Desire to transform the execution of PR and maximize impact of relationships and activations * Proficiency in leveraging social media networks and related monitoring tools; * The ability to create newsworthy events, develop story ideas and follow through with pitch leads; * Tertiary Qualifications in communications/journalism/public relations/ marketing highly regarded; * Comprehensive health benefits (dental, vision, life insurance, prescriptions, etc.). * Discounts at MARCUS Restaurant and the Guerlain Spa. * Employee recognition programs (Employee of the Month, anniversary celebrations, etc.). * Complimentary meals per shift at Café 1440\. * Employer\-contributed retirement plan. * Paid vacation plus two additional floating holidays per year. * Strong training and development programs. * Employee travel program, including complimentary stays at Four Seasons properties worldwide (based on tenure and availability). * And more! The list of responsibilities above is not exhaustive and may evolve based on hotel needs and operational demands.* Work Location: Montréal, QC, Canada Availability: Full time
Requirements
Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world\-class employee experience and company culture. * Élaborer un plan annuel intégré de relations publiques et communications pour l’ensemble des piliers de l'hôtel. * Collaborer avec les équipes internes pour développer de nouveaux concepts et expériences. * Rédiger régulièrement des communiqués de presse, biographies et articles pour promouvoir l’hôtel. * Gérer une bibliothèque d’images pour garantir une représentation visuelle optimale. * Identifier les publications cibles et coordonner les relations médias (visites, interviews, couvertures). * Obtenir des opportunités éditoriales via l’agence de marque et le réseau B2B. * Soutenir la création d’expériences inédites alignées avec le positionnement de l’hôtel. * Développer des collaborations avec des marques dans les domaines de la gastronomie, mode, bien\-être, etc. * Participer à des événements locaux et assurer une présence dans la communauté. * Organiser des événements médias et influenceurs * Suivre les résultats PR, produire des rapports d’impact, et assurer une veille concurrentielle continue. Four Seasons Hotel Montreal is seeking an individual who shares our passion for excellence and is committed to creating memorable experiences for both our employees and our guests. We are looking for someone with a strong work ethic, high integrity, attention to detail, cultural awareness, and a guest\-centric mindset. Located in the heart of Montreal’s Golden Square Mile, Four Seasons Hotel Montreal offers more than just a stay — we deliver a luxurious lifestyle experience. From world\-class dining at Marcus Restaurant to relaxation at our Forbes Five\-Star Guerlain Spa, and exclusive access to Holt Renfrew Ogilvy, we are a vibrant hub of elegance, hospitality, and culture. Key Skills: Digital Marketing, SEO, Email Marketing Salary: Not disclosed
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