International Marketing Specialist

Job Title: International Marketing Specialist Company: The University of Waikato Job Category: Digital Marketing Roles & Responsibilities: Ngā kōrero mō te tūranga – About the role As International Marketing Specialist, you will contribute to the planning and delivery of marketing activities that support the University's international marketing and recruitment strategy. From advertising campaigns and digital content, collateral and events, you'll help bring the University brand to life and engage audiences across all recruitment markets. A key part of this role is creating high\-quality marketing content in both English and Mandarin/Simplified Chinese. You'll adapt messaging to suit different audiences, platforms and cultural contexts, ensuring our communications are engaging, relevant and effective across web, social media, email and print. Working collaboratively with internal teams and external stakeholders, you'll develop and deliver a range of marketing materials, including brochures, digital and print publications, photography, video and social media content. You'll also support event marketing and campaign delivery, using your creative flair, organisational skills and understanding of digital trends to advance the University's international recruitment goals. If you're passionate about creating engaging content, connecting with diverse audiences and delivering marketing that makes an impact, this role offers the opportunity to bring your ideas to life while contributing to the University's international ambitions. Work Location: Hamilton, N, New Zealand Availability: Full time

Salary will be based on the skills, knowledge and experience you bring to the position. This is a two (2\) year fixed term (to cover a seconded team member), full\-time (37\.5 hours) role, based at our Hillcrest Campus. For more information on the role, please see the position description . For a confidential conversation about the role, please contact internationalmarketing@waikato.ac.nz . All applications must be submitted through the online portal; emailed applications will not be accepted . You are a creative and culturally aware marketing professional who understands how to connect with diverse audiences and turn marketing objectives into compelling content. You bring experience in digital marketing and content creation, enjoy working collaboratively, and can balance creativity with attention to detail and a focus on results. * Bilingual marketing expertise: At least two years' marketing and content creation experience, with proven ability to produce high\-quality content in English and Mandarin/Simplified Chinese. Creative content production: Experience producing digital and print marketing materials, social media content, video, photography and event campaigns. * Digital and analytical capability: Knowledge of digital marketing tools, design and production processes, social media trends, and the ability to interpret data and adapt content for international audiences. * Communication and collaboration: Excellent communication, interpersonal and stakeholder relationship skills, with an understanding of cultural differences and communication styles. * Organisation and initiative: Strong time management, attention to detail, creativity and professional judgement, with the flexibility to manage competing priorities and meet deadlines. Experience in the tertiary education sector or international markets would be an advantage, as would experience creating short\-form social media content and using social media publishing, scheduling or analytics tools. * The University of Waikato is a future\-focused university with a strong commitment to high\-quality education, impactful research and engagement with communities in Aotearoa New Zealand and around the world. The University of Waikato encourages applicants from all backgrounds with the relevant capabilities to apply. Applicants must have the legal right to live and work in New Zealand in accordance with NZ immigration regulations . The University of Waikato prides itself on the quality of its engagement with the communities that it serves, the provision of a world\-class education and the national and international impact of its research. Our policies are guided by the principles of the Treaty of Waitangi and equal opportunity for all. Key Skills: Digital Marketing, Analytics Salary: Not disclosed