Digital Marketing Manager – Performance Marketing & Growth

Job Title: Digital Marketing Manager – Performance Marketing & Growth Company: VJC Overseas Job Category: Digital Marketing Roles & Responsibilities: * Google Ads \& Performance Marketing: Independently manage and optimise Google Search Ads, Meta Ads, keyword targeting, bidding strategies, budgets and campaigns to generate quality leads at an effective cost per lead. * SEO \& Organic Growth: Develop and execute SEO strategies covering technical, on\-page, off\-page and local SEO to improve website rankings, organic traffic and search visibility. * Website Management \& Optimisation: Oversee website performance, coordinate with developers, implement SEO recommendations, improve website speed, user experience, landing pages and lead conversions. * Lead Generation \& Conversion: Drive qualified enquiries through digital channels, analyse lead quality, work closely with the Sales Team and continuously improve campaigns to increase business conversions. * Team Management \& Leadership: Lead and manage the digital marketing team, including executives and website developers, assign responsibilities, set targets, monitor performance and ensure timely execution. * Analytics \& Performance Reporting: Monitor and analyse campaigns using GA4, Google Search Console and Google Tag Manager. Ensure accurate conversion tracking and prepare regular reports on traffic, leads, CPL, ROI and campaign performance. Work Location: Hyderabad, Telangana, India Availability: Full time

Experience \& Core Competencies: Key Skills: Digital Marketing, SEO, Google Ads, Meta Ads, Analytics, Performance Marketing Salary: INR 30000 - 50000 per monthly