Digital & Performance Marketing Manager

Job Title: Digital & Performance Marketing Manager Company: New age software and solutions Job Category: Digital Marketing Roles & Responsibilities: ‍ Role Purpose: A hands\-on,execution\-focused role to run Newage's digital demand generation across globalmarkets. You will combine paid performance marketing, social media, communitydistribution, content writing and creative development, taking campaigns end toend, from messaging and creative through paid promotion and lead generation tooptimisation and reporting, with minimal reliance on external agencies. ‍ Key Responsibilities: * Manage budgets, bidding, targeting andpacing; monitor CTR, CPC, CPL, MQL, SQL and conversion, and act quickly onunderperformance * Create complete ads independently:concept, headline, copy, CTA, lead\-gen form copy and static/carousel creative * Turn blogs, product updates, webinars,customer stories and thought leadership into social content * Monitor reach, engagement and followergrowth, and optimise content accordingly * Support the Product Marketing Managerwith content adaptation and distribution * Maintain dashboards in GA4, LookerStudio or similar, and ensure correct UTM tagging and campaign tracking * Maintain campaign calendars, trackersand reports; coordinate with agencies and creative resources where required * Qualified leads (MQL/SQL) and pipelinecontribution from digital channels * 5 to 8 years in digital or performancemarketing, including hands\-on paid campaign management in a B2B SaaS ortechnology company * Proven expertise in LinkedIn CampaignManager and Google Ads; working knowledge of Meta Ads Manager Work Location: Maharashtra, India Availability: Full time

Experience \& Skills: * Experience managing a company's socialmedia presence and content calendar * Experience with Salesforce andMarketing Cloud Account Engagement (Pardot), and with account\-based targeting * A practical AI\-assisted marketingworkflow, to be demonstrated at interview * Experience in logistics, freightforwarding or supply chain * Experience running multilingualcampaigns (e.g. Spanish, Arabic) Key Skills: Google Ads, Meta Ads, Analytics, Performance Marketing Salary: Not disclosed