Digital Marketing Coordinator

Job Title: Digital Marketing Coordinator Company: MineARC Systems Job Category: Digital Marketing Roles & Responsibilities: We're on the hunt for a Digital Marketing Coordinator to help turn strategic vision into measurable impact. Reporting directly to the Senior Marketing Lead, you'll thrive here if you're commercially curious, comfortable working with technical products, and able to translate complexity into clear, compelling messaging. Along with that, you'll be someone who can build relationships across departments, hold your own in a room, and still contribute to a bit of light\-hearted office banter. Sound like you? Check out the requirements below. * WordPress (or similar CMS) \- confident updating pages, landing pages and blog content * GA4 \- tracking, reporting and performance interpretation * Google Ads \- campaign setup, optimisation and reporting * LinkedIn Campaign Manager * SEO fundamentals (keyword research, on\-page optimisation, technical basics) * CRM familiarity * Strong copywriting skills across web, email and social * Ability to adapt tone for technical B2B audiences * Adobe Creative Suite (InDesign, Illustrator, Photoshop) * Canva * Basic video editing skills And finally, a little bit about who MineARC is! We are a West Australian\-owned and operated company that manufactures life\-sustaining products used in underground mines, tunnelling, petrochemical, biotechnology and agricultural industries. Our office and workshops are based in Kewdale where we manufacture emergency refuge chambers, as well as IoT\-based products for remote monitoring, tracking and communications. Exporting to more than 80 countries, MineARC Systems has offices and manufacturing facilities located around the world, which continually position us at the forefront of safety technology and controlled environments. Work Location: Kewdale, Australia Availability: Full time

Qualifications: * Tertiary qualification in Marketing, Communications, Digital Media or a related discipline * Additional certifications in Google Ads, GA4, Meta or LinkedIn Campaign Manager (highly regarded) * SEO certifications (desirable) Experience: * 2\-4 years' experience in a digital marketing role (B2B experience highly regarded) * Proven experience managing paid digital campaigns (Google Ads and LinkedIn preferred) * Experience working with long sales cycles or technical products (advantageous) * Demonstrated ability to report on campaign performance and optimisation Key Skills: Digital Marketing, SEO, Google Ads Salary: AUD 63500 - 79000 per yearly