Search Engine Optimization Specialist

Job Title: Search Engine Optimization Specialist Company: Hirazo Job Category: Digital Marketing Roles & Responsibilities: About the Role We are looking for an SEO Growth Manager to own and scale organic growth for a fast\-growing consumer technology brand. You will be responsible for developing and executing the SEO strategy across technical SEO, content, keyword growth, on\-page optimization, and authority building, with a strong focus on driving sustainable organic traffic and business impact. What You'll Do * Own and execute the end\-to\-end SEO strategy with a focus on sustainable organic growth. * Identify opportunities to grow organic traffic, rankings, visibility, and ultimately organic acquisition. * Conduct keyword research and build content strategies aligned with user intent and business priorities. * Drive on\-page and technical SEO initiatives, including site architecture, internal linking, crawlability, indexation, Core Web Vitals, and other technical improvements. * Work closely with content, product, engineering, and marketing teams to implement SEO initiatives at scale. * Identify content gaps and opportunities across high\-value search categories. * Monitor organic performance and translate SEO data into actionable growth opportunities. * Track rankings, organic traffic, conversions, and other relevant SEO and business metrics. * Develop and maintain SEO dashboards and regular performance reports. * Conduct competitor and SERP analysis to identify opportunities and emerging trends. * Support international SEO initiatives and market expansion where relevant. * Stay up to date with Google algorithm updates, search trends, AI\-driven search experiences, and evolving SEO best practices. Work Location: Greater Bengaluru Area Availability: Full time

Experience: 1-2 years The ideal candidate has experience scaling SEO for consumer\-facing technology products and is comfortable working across content, product, engineering, and growth teams. Experience working with the US market or other international markets will be a strong plus. What We're Looking For * 4–5 years of hands\-on SEO experience , preferably in consumer technology, consumer internet, SaaS, marketplaces, apps, or other high\-growth digital businesses. * Proven experience scaling organic growth and improving organic traffic and visibility. * Strong understanding of technical SEO, on\-page SEO, keyword research, content SEO, and internal linking. * Experience working with large or rapidly growing websites is preferred. * Strong analytical skills with the ability to use data to identify and prioritize growth opportunities. * Hands\-on experience with tools such as Google Search Console, GA4, Ahrefs, SEMrush , or equivalent SEO platforms. * Experience collaborating with product, engineering, content, and marketing teams. * Ability to independently own SEO initiatives from identifying an opportunity through execution and measurement. * US market / international SEO experience is a strong plus. Good to Have * Experience in a consumer tech or high\-growth startup environment. * Experience with international or US SEO. * Understanding of programmatic SEO and SEO at scale. * Experience with SEO\-led content strategies. * Familiarity with app SEO / ASO. * Understanding of AI search, LLM\-driven discovery, and the changing search landscape. Key Skills: SEO Salary: Not disclosed