Marketing Content Specialist

Job Title: Marketing Content Specialist Company: Greystone Consulting Group Ltd Job Category: Digital Marketing Roles & Responsibilities: Market leading, international manufacturing and supply company. Core responsibilities: * We are looking for an energetic and self\-motivated, entrepreneurial builder * You love SEO/SEA, automation and API, web tracking, mail flows, lead scoring, A/B testing, improving acquisition marketing through behavioral psychology * You can successfully manage multiple campaigns for multiple brands at the same time * You set up digital campaigns on several platforms and define corresponding objectives and key performance indicators (KPIs) * You translate campaign strategies into tracking and tagging solutions * You create landing pages, call\-to\-actions, update website pages, and optimize websites to improve conversion rates * You create, test, iterate and scale campaigns across channels \& countries and determine where advertising budget should be allocated * You love to experiment in cycles: plan, build, execute, learn * You’re a quick learner who can adapt to new platforms and trends * You have an open but also data\-driven mindset and enjoy sharing knowledge with your team on a frequent basis * Translate web, email and social media data into business insights and recommendations based on a wide array of online marketing tools * Maintain Data Studio dashboards to visualize the data in a way that is comprehensive and actionable * Google Analytics, Google Tag Manager, Google Display, Shopping, Video, Search, etc. * Facebook Ads Manager * LinkedIn Ads * And other relevant digital marketing tools Work Location: Manchester Area, UK Availability: Full time

Credentials \& Experience: * Related degree (desirable but not essential) * Experience of B2C and B2B Digital Marketing of Tangible Products * A very optimistic and positive attitude * Experience of B2C and B2B Digital Marketing of Tangible Products * Professional profile * Can work independent with a good sense of urgency * Confident, self\-motivated with high energy levels * Flexible working hours and the option to work from home * Excellent verbal and good written skills * Strong working knowledge of Microsoft Office Package \& Salary: * Competitive Salary of £40,000 \- £50,000 per annum (negotiable depending on experience) * 25 holidays \+ bank holidays * Company Laptop * Pension * Great benefits package Key Skills: Digital Marketing, SEO, Analytics Salary: GBP 40000 - 50000 per yearly