Manager / Senior Manager, App Growth

Job Title: Manager / Senior Manager, App Growth Company: Klook Job Category: Digital Marketing Roles & Responsibilities: This role goes beyond running campaigns. You will be a trusted, data\-fluent contributor to app growth decision\-making \- shaping, measuring, and optimising performance in a privacy\-first world. This includes hands\-on management of key paid advertising channels and partnerships, as we continue to test, learn, and scale globally. If you’re excited by building growth systems that operate across markets, platforms, and moments of travel, this role is for you. About The Role Function: Marketing Seniority Level: Manager / Senior Manager Key Responsibilities * Own app growth across Google App Campaigns (ACi), Apple Search Ads, and mobile DSPs, driving high\-quality user acquisition and retention through install\- and event\-based optimisation frameworks. * Develop and manage OEM partnerships for device preloads and other on\-device placements. * Drive web\-to\-app strategies to convert high\-intent mobile web traffic into app installs. * Own app measurement and attribution, translating install, conversion, and value signals (including app lifetime value) into a single source of truth for app growth performance. * Design and execute experiments, including A/B tests and incrementality studies, and present data\-driven recommendations to iteratively improve app growth performance and inform investment decisions. * Set and uphold high operational standards, building repeatable app\-first optimisation playbooks and best practices. Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs.* Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.* An Agency must obtain advance written approval from Klook’s Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully\-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing. Work Location: Singapore, Singapore Availability: Full time

The Ideal Candidate (Hard Skills \& Tech Stack) * Proven track record scaling app growth for high\-volume consumer apps, ideally within travel, e\-commerce, or marketplace platforms. * Proven experience building commercial partnerships (e.g. OEM, mobile DSPs), from qualifying, negotiation, and onboarding to ongoing account management. * Strong capability optimising for user quality and LTV, using app\-first optimisation models to guide execution and scaling decisions. * Working fluency in app intelligence concepts, including MAU, DAU, retention cohorts, and post\-install value signals, and how these inform UA strategy and trade\-offs. * Familiarity with a scripting language (e.g. Python, R) is a plus, though not required. * Comfortable partnering with data science, analytics, CRM, and engineering teams to improve app\-first optimisation, measurement quality, and learning velocity. * Proven ability to operate across multiple markets with differing user behaviours, data maturity, and privacy constraints. Key Skills: Analytics, Performance Marketing Salary: Not disclosed