Manager, Growth Marketing & Always-On - RBC Direct Investing

Job Title: Manager, Growth Marketing & Always-On - RBC Direct Investing Company: RBC Job Category: Digital Marketing Roles & Responsibilities: Job Description What is the opportunity? The RBC Direct Investing Acquisition \& Growth Marketing team is seeking an innovative, bold\-thinking, results\-driven Manager, Growth Marketing \& Always\-On, to support the development and execution of always\-on customer acquisition strategy, driving scalable growth and sustained account activation. The ideal candidate is passionate about driving maximum profitable acquisition while maintaining strategic clarity on long term growth. The Manager is a dynamic marketing professional who is data\-obsessed and focused on collaborating on new growth opportunities. This innovative, bold thinker lives at the intersection of creativity and performance and is not afraid to challenge the status quo. What will you do? * Support go\-to\-market strategy and execution for always\-on campaigns, translating strategic objectives into tactical campaigns and measurable outcomes * Lead cross\-functional orchestration with targeted owned\-channels marketing, while supporting performance marketing initiatives to drive sustained customer and account acquisition * Collaborate with the Director of Marketing for Acquisition and Always\-On and fellow managers to address execution gaps, identify growth opportunities, and recommend strategic refinements * Develop and optimize always\-on campaign performance through testing, data\-driven insights, and continuous improvement across paid media, organic, and owned channels * Drive a deep understanding of RBC Direct Investing’s market positioning, product offerings, and competitive landscape, translating value propositions into client\-centric messaging * Support macro, category, and consumer trend analysis to inform strategy and identify innovative acquisition and engagement opportunities * Navigate complexity through collaborative working relationships with key stakeholders across management levels, including internal and external partners from strategy development through execution * Contribute to a high\-performing team by fostering a culture with a growth mindset, passion for creativity and bold thinking, experimentation, solution orientation, and intrinsic curiosity Platform: WEALTH MANAGEMENT Note : Applications will be accepted until 11:59 PM on the day prior to the application deadline date above* Our Employment Opportunities At RBC, we are guided by living shared values of Client First, Integrity, Collaboration, Respect and Excellence and winning together as One RBC. We believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all. Work Location: Toronto, Ontario, Canada Availability: Full time

Nice\-to\-have * MBA and/or marketing certifications * Experience with marketing automation platforms or marketing analytics tools Key Skills: Digital Marketing, Analytics, Performance Marketing Salary: Not disclosed