Digital Marketing Specialist

Job Title: Digital Marketing Specialist Company: LEAKPROOF INDIA PRIAVTE LIMITED Job Category: Digital Marketing Roles & Responsibilities: Digital Marketing \& Website Development Specialist (Video Editing Mandatory) About the Role ServiceLo Facility India Pvt. Ltd. is looking for a skilled and result\-oriented Digital Marketing \& Website Development Specialist who can independently manage the company's complete digital presence. The candidate must have practical knowledge of SEO, Google Ads, website development, social media marketing, Google Business Profile, content creation, and online lead generation. Key Responsibilities1\. Digital Marketing \& Lead Generation * Plan and execute digital marketing strategies. * Generate quality business leads through online channels. * Manage Google Ads, PPC campaigns and paid promotions. * Conduct keyword research and competitor analysis. * Monitor CPL, CTR, conversions and campaign ROI. * Prepare weekly and monthly performance reports. * Develop strategies to improve lead quality and reduce advertising costs. * Handle complete On\-Page and Off\-Page SEO. * Conduct keyword research and competitor analysis. * Optimize website content, titles, meta descriptions, URLs and headings. * Work on local SEO and location\-based keywords. * Manage Google Search Console and Google Analytics. * Improve organic traffic and Google search rankings. * Build quality backlinks and conduct technical SEO audits. * Monitor website performance and keyword rankings. 3\. Website Development \& Management * Develop, maintain and update company websites. * Good knowledge of WordPress, HTML, CSS and basic JavaScript. * Create landing pages, service pages, enquiry forms and website content. * Optimize websites for mobile responsiveness, speed and SEO. * Manage hosting, domains, SSL certificates and website backups. * Integrate WhatsApp, lead forms, Google Analytics and tracking tools. * Resolve basic website technical issues. Manage and grow the company's social media accounts: Responsibilities: * Create and publish engaging posts, reels, videos and promotional content. * Prepare monthly social media content calendars. * Manage social media campaigns and promotions. * Increase brand awareness, engagement and customer enquiries. * Monitor reach, followers, engagement and lead generation. * Independently edit promotional videos, reels and short\-form videos. * Create service\-related videos, project completion videos and customer testimonial videos. * Edit videos for Instagram Reels, Facebook, YouTube Shorts and advertisements. * Add transitions, animations, subtitles, background music and professional effects. * Create engaging video advertisements for Google and Meta campaigns. * Coordinate video shoots and convert raw footage into professional marketing content. * Develop creative video concepts and promotional scripts. * Maintain consistent branding across all video content. * Manage and optimize Google Business Profiles. * Update business information, services, photos and posts. * Improve Google Maps visibility and local search rankings. * Manage customer reviews and professional responses. * Work on location\-based SEO strategies for different service areas. * Write SEO\-friendly website content and blogs. * Create social media captions, advertising headlines and promotional copy. * Develop marketing creatives using Canva or Photoshop. * Coordinate with designers and other team members. * Maintain consistent company branding across digital platforms. We are looking for a hands\-on digital marketing professional who can independently manage: Website Development → SEO → Google Ads → Social Media → Video Editing → Google Business Profile → Content Creation → Lead Generation → Analytics \& Reporting * Previous websites developed or managed. * SEO projects and Google ranking results. * Google Ads campaign experience. * Social media accounts managed. * Video editing portfolio (Mandatory). * Sample reels, promotional videos or advertisements edited by the candidate. Company: ServiceLo Facility India Pvt. Ltd. Work Location: Danapur, Patna, Bihar Employment Type: Full\-Time \| In\-Person Important Note: We are not looking for candidates who only know how to upload posts on social media. We need someone who can independently handle website development, digital marketing, SEO, paid advertising, professional video editing and generate measurable business leads. Work Location: In person Work Location: Bihar, India Availability: Full time

Required Technical SkillsSkillRequirementSEO (On\-page \& Off\-page)MandatoryGoogle Ads / PPCMandatoryWordPress Website ManagementMandatoryHTML / CSSPreferredGoogle Analytics \& Search ConsoleMandatoryGoogle Business ProfileMandatorySocial Media MarketingMandatoryVideo EditingMandatoryCapCut / Premiere Pro / FilmoraMandatoryCanva / PhotoshopPreferredLead GenerationMandatoryKeyword Research \& Local SEOMandatoryGoogle Tag ManagerPreferredBasic Graphic DesigningPreferredQualification \& Experience * Bachelor's degree in Digital Marketing, IT, Computer Science, BBA, BCA or a related field preferred. * 1–3 years of practical experience in digital marketing and website management. * Candidates with strong practical knowledge and relevant work samples may also apply without a specific degree. * Experience in construction, waterproofing, real estate, facility management or home service industries will be an advantage. Salary \& Benefits * Salary: ₹15,000 – ₹20,000 per month. * Salary based on experience, technical skills and interview performance. * Opportunity for professional growth. * Full\-time position with long\-term career opportunities. Key Skills: Digital Marketing, SEO, Google Ads, Social Media Marketing, Analytics Salary: INR 15000 - 20000 per monthly