Digital Marketing Specialist

Job Title: Digital Marketing Specialist Company: Foiwe Info Global Solutions Job Category: Digital Marketing Roles & Responsibilities: Key Responsibilities * Plan, execute, and monitor digital marketing campaigns across multiple online channels. * Manage and optimize social media platforms, including LinkedIn, Facebook, Instagram, X (Twitter), and YouTube. * Develop and implement SEO strategies to improve website rankings and organic traffic. * Execute paid advertising campaigns using Google Ads and Meta Ads. * Create engaging content for websites, blogs, social media, email campaigns, and marketing materials. * Monitor website performance using Google Analytics and other reporting tools. * Generate quality leads through digital marketing initiatives. * Conduct keyword research and competitor analysis to improve campaign performance. * Coordinate with designers, content writers, and sales teams to execute marketing campaigns. * Manage email marketing campaigns and marketing automation activities. * Track campaign performance, prepare reports, and recommend optimization strategies. * Stay updated on the latest digital marketing trends, tools, and best practices. * Knowledge of SEO, SEM, and Google Ads. * Experience with Meta Ads (Facebook \& Instagram). * Social Media Marketing and Content Marketing. * Email Marketing and Lead Generation. * Google Analytics and Google Search Console. * Keyword Research and On\-Page/Off\-Page SEO. * Basic graphic design knowledge using Canva or Adobe Creative Suite is an advantage. * Excellent written and verbal communication skills. * Analytical thinking and data\-driven decision\-making. * Time management and multitasking abilities. * Creative and innovative thinker with a passion for digital marketing. * Strong analytical and problem\-solving skills. * Ability to manage multiple campaigns simultaneously. * Self\-motivated, detail\-oriented, and target\-driven. * Excellent collaboration and communication skills. Key Performance Indicators (KPIs) * Website traffic growth. * Lead generation and conversion rates. * Return on Ad Spend (ROAS). * Search engine rankings and organic traffic. * Social media engagement and follower growth. * Email campaign open and click\-through rates. * Cost per Lead (CPL) and Customer Acquisition Cost (CAC). * Overall campaign ROI. * INTRESTED CANDIDATES DROP YOUR CV THROUGH WHATSAPP(89672 10092\) Work Location: In person Work Location: Karnataka, India Availability: Full time

Qualifications * Bachelor's degree in Marketing, Business Administration, Communications, or a related field. * Digital Marketing certifications (Google, Meta, HubSpot, or similar) are preferred. Experience * 0-3 years of experience in Digital Marketing, Performance Marketing, SEO, or Social Media Marketing. * Freshers with relevant certifications, internship experience, or a strong portfolio may also be considered. Preferred Candidate Profile Key Skills: Digital Marketing, SEO, SEM, Google Ads, Meta Ads, Content Marketing, Social Media Marketing, Analytics, Email Marketing, Performance Marketing Salary: INR 25000 - 45000 per monthly