Digital Marketing Manager

Job Title: Digital Marketing Manager Company: 360 Realtors LLP Job Category: Digital Marketing Roles & Responsibilities: Position: Performance Marketing Executive / Manager Department: Marketing We are looking for a results\-driven Performance Marketing professional to plan, execute, optimize, and scale digital marketing campaigns across various platforms. The candidate will be responsible for generating high\-quality leads, improving campaign performance, managing digital advertising budgets, and achieving defined ROI/ROAS and CPL targets. Key Responsibilities • Generate high\-quality leads for real\-estate projects and ensure campaigns meet defined CPL, lead volume, conversion, and ROI targets. • Manage daily campaign budgets, bids, audiences, keywords, placements, creatives, and landing pages. • Monitor campaign performance and optimize campaigns based on CPL, CTR, CPC, conversion rate, ROI/ROAS, and lead quality. • Analyze campaign data using Google Analytics, Google Ads, Meta Ads Manager, and other reporting tools. • Understanding of Lead Generation and Conversion Campaigns. • Knowledge of Facebook Pixel, Google Tag Manager, conversion tracking, and UTM parameters. • Lead Quality Work Location: Gurugram, Haryana, India Availability: Full time

Experience: 0-1 years Key Skills: Digital Marketing, Google Ads, Meta Ads, Analytics, Performance Marketing Salary: Not disclosed