Digital Marketing Assistant

Job Title: Digital Marketing Assistant Company: Wilson Browne Solicitors Job Category: Digital Marketing Roles & Responsibilities: At Wilson Browne Solicitors, we're proud of our reputation for delivering outstanding legal services and exceptional client care. To support this, we are looking for a talented and commercially minded Digital Marketing Assistant to help drive our digital presence, strengthen client engagement and generate new business opportunities. You'll be joining an award\-winning, friendly, collaborative and forward\-thinking team where your ideas and contributions will make a real impact in helping us to continue to grow our brand and reputation, as well as your career. Tell me more about the team and role... This is not a role for someone who simply schedules social media posts. We're looking for an individual who understands how digital marketing contributes to business growth and who can help us generate more enquiries, improve engagement, enhance our online presence and support the continual development of our digital channels. Working closely with the Marketing Manager, Business Development \& Marketing Director, and external specialist agencies, you will play a key role in delivering and measuring digital marketing activity across SEO, PPC, social media, email marketing and our website. If you're curious, analytical, creative and motivated by seeing measurable results from your work, we'd love to hear from you, particularly if you can demonstrate how you have used data and insight to improve marketing performance, engagement or lead generation. Key Responsibilities * Managing and updating website content through WordPress, ensuring information is accurate, engaging and optimised. * Supporting SEO and PPC campaigns in collaboration with our external agencies. * Managing and developing our social media presence across LinkedIn, Facebook, Instagram and other relevant platforms to be agreed. * Creating and scheduling compelling digital content, including articles, newsletters, email campaigns and social media posts. * Monitoring website, social media and campaign performance using analytics platforms and reporting tools. * Producing insightful reports and recommending improvements to increase engagement, conversions and lead generation. * Supporting the effective use of our CRM and email marketing systems to improve communications and client engagement. * Identifying opportunities to enhance the digital customer journey and improve online conversion rates. * Supporting the wider Marketing team with the planning, co\-ordination and delivery of firm events, BD \& networking activities, careers fairs and sponsorship initiatives, including attending and facilitating these at various locations. You will have a minimum of two years' experience in a digital marketing role, with hands\-on responsibility for managing and growing business social media channels. You will possess working knowledge of Google Analytics 4 (GA4\), Google Search Console, Meta Business Suite and WordPress, together with excellent content creation, copywriting and communication skills. As a highly organised and proactive individual, you'll be able to manage multiple priorities effectively while demonstrating strong commercial awareness and a genuine interest in delivering measurable marketing results. A full driving licence and access to a vehicle is required. Equally the role requires some flexibility with occasional events outside of normal working hours. Experience within professional services or B2B marketing would be advantageous, as would familiarity with Microsoft Clarity (or similar tools). Basic video creation and editing skills are also desirable, although training and development opportunities will be available to support the successful candidate in building their knowledge and expertise. Work Location: In person Work Location: Kettering, ENG, UK Availability: Full time

Essential Requirements Desirable Requirements Benefits Benefits: Licence/Certification: Key Skills: Digital Marketing, SEO, Analytics, Email Marketing Salary: GBP 27500 - 29000 per yearly