Sr. Salesforce Administrator/ Business Analyst

Job Title: Sr. Salesforce Administrator/ Business Analyst Company: Recfront Job Category: Salesforce Roles & Responsibilities: Role Description The Senior Salesforce Administrator / Business Analyst will support and optimize Salesforce Media Cloud as a critical platform for media planning, forecasting, revenue operations, order management, and campaign execution. This hands\-on role combines advanced Salesforce administration, declarative configuration, process improvement, and business analysis. The successful candidate will assess business needs, recommend scalable solutions, and prioritize native Salesforce capabilities before custom development. Key Responsibilities * Lead business discovery, process assessment, requirements gathering, and solution analysis. * Translate business needs into user stories, process flows, functional requirements, and acceptance criteria. * Administer Salesforce Media Cloud, including users, permissions, security, reporting, dashboards, data loads, and metadata. * Support Salesforce CPQ administration, including products, rate cards, pricing, and quoting configurations. * Configure native Salesforce capabilities such as flows, approval processes, validation rules, record types, page layouts, notifications, and reports. * Assess requests across process, configuration, integration, and development options, recommending the simplest sustainable solution. * Collaborate with the Product Owner, Salesforce Architect, developers, QA, DevOps, and business stakeholders. * Support functional testing, UAT, release validation, documentation, training, and user adoption. * Troubleshoot complex platform, process, data, permissions, and reporting issues. * Identify opportunities to reduce manual effort, operational errors, process delays, and unnecessary customization. * Support business processes and integrations spanning Salesforce, Vantage, Monday.com, Microsoft Teams, Outlook, and SharePoint. Work Location: Toronto, Ontario, Canada Availability: Full time

Required Qualifications Preferred Qualifications Key Skills: Salesforce, Apex, Lightning Web Components, Salesforce Administration Salary: Not disclosed