Actively Hiring
A2
PPC Specialist
A2A Optima
KA
Skills:
Digital Marketing
SEO
Google Ads
Meta Ads
Analytics
Job Description
Job Title: PPC Specialist
Company: A2A Optima
Job Category: Digital Marketing
Roles & Responsibilities:
Key Responsibilities
* Plan, create, and manage PPC campaigns across Google Ads, YouTube Ads, Meta Ads, and LinkedIn Ads.
* Conduct keyword research, audience targeting, and competitor analysis to identify growth opportunities.
* Monitor campaign performance and optimize bids, budgets, and ad creatives to improve ROI.
* Track and analyze campaign performance metrics such as CTR, CPC, CPA, and conversions.
* Perform A/B testing on ad copies, creatives, and landing pages to enhance campaign effectiveness.
* Generate weekly and monthly campaign performance reports with actionable insights.
* Collaborate with the marketing and content teams to align paid campaigns with overall marketing strategies.
* Manage and allocate advertising budgets effectively while maintaining campaign performance.
* Stay updated with latest PPC trends, advertising tools, and platform updates.
* A dynamic and collaborative work environment.
* Opportunities for career growth and professional development.
* Exposure to diverse digital marketing projects and clients.
* Continuous learning and skill development support.
Work Location: In person
Work Location: KA, India
Availability: Full time
Requirements
Experience: 1 year
Required Skills \& Qualifications
* 1 year of experience in managing PPC campaigns.
* Strong hands\-on experience with Google Ads and Meta Ads Manager.
* Experience running campaigns on Facebook, LinkedIn and Youtube ads.
* Proficiency in Google Analytics, Search Console, and conversion tracking tools.
* Strong analytical and data interpretation skills.
* Good understanding of keyword strategies, bidding strategies, and campaign optimization techniques.
* Excellent communication and teamwork skills.
* Familiarity with SEO and digital marketing tools such as SEMrush, Ahrefs, or Moz.
* Immediate joiners preferred.
* Face\-to\-Face Interview is Mandatory.
Benefits:
Key Skills: Digital Marketing, SEO, Google Ads, Meta Ads, Analytics
Salary: INR 20000 - 30000 per monthly
