PPC Executive

Job Title: PPC Executive Company: Cheenti, A Division of Elixir Web Solutions Job Category: Digital Marketing Roles & Responsibilities: Position: PPC Executive \- Lead gen specialist. Digital Marketing * One should have own laptop * It is a remote / work from home role until office resumes its operation * It can continue to be remote / work from home role if you are productive Job Responsibilities: * Implement Pay Per Click media strategies for clients; * Handle, review, and perform daily account responsibilities associated with Google AdWords, Yahoo, Bing, Facebook, LinkediN, Taboola, Amazon, Flipkart and other marketing platforms for a variety of clients; * Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics; * Handle the creation of large keyword lists; * Provide creative copy suggestions and graphical ad templates; * Guide or create the landing page structure and content for the programming team * Ability to run A/B testing and experiments * Handle display network placement lists on AdWords and through other contextual advertising platforms; * Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals; * Direct and handle new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives; * Direct, handle, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives; * Keep pace with search engine and PPC industry trends and developments; * Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals; * Monitor and evaluate search results and search performance across the major search channels; * Communication to team and management on project development, timelines, and results; and * Work closely with the other team members to meet client goals. * Passion for Search engine marketing. * Outstanding ability to think creatively, and identify and resolve problems. * Attention to detail and the ability to effectively multi\-task in a deadline driven agency atmosphere. * Ability to clearly and effectively articulate thoughts and points. * Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals. * High levels of integrity, autonomy, and self\-motivation. * Excellent analytical, organizational, project management and time management skills. * PPC Campaign Management: 2 years (Required) Work Location: Remote Work Location: Remote, India Availability: Full time

Experience: 1 year Education: Doesn’t matter as long as you have great analytical abilities Salary: As per the industry standards Professional Skills \& Qualifications * 1 year of experience in Search Engine Marketing (SEM) and Paid Search (PPC). * Proficiency in MS Excel, PowerPoint, and Word. * Knowledge of website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools. * Knowledge of popular PPC ad platforms (AdWords, Yahoo, Bing). * Strong verbal \& written communication skills (Very Important) Benefits: Experience: Key Skills: Digital Marketing, SEM, Analytics, Performance Marketing Salary: INR 20000 - 30000 per monthly