Marketing Operations Coordinator

QAD is hiring a Marketing Operations Coordinator in Pune to coordinate marketing execution, managing project requests and keeping the marketing calendar current. You will build and test email campaigns using Marketo, ensuring content, targeting, and automation logic function correctly before campaigns deploy to QAD's audience segments. Monitoring lead flow into Salesforce is core, tracking how marketing-generated leads move through the lifecycle toward sales handoff. Maintaining data integrity across Marketo and Salesforce requires disciplined attention to duplicate records, field consistency, and list hygiene. Following established SOPs keeps marketing operations processes consistent and repeatable, while using monday.com supports project tracking across concurrent campaign requests. Ensuring data privacy compliance with GDPR and CCPA runs throughout all data handling and campaign activities.

Candidates need 2-4 years of marketing operations experience with hands-on proficiency in Marketo for email campaign building and testing. Strong working knowledge of Salesforce is essential for tracking lead flow and lifecycle progression from marketing to sales. Experience maintaining data integrity across CRM and marketing automation platforms is required, alongside familiarity with project tracking tools such as monday.com. Understanding of data privacy regulations including GDPR and CCPA is essential given QAD's global customer base. Candidates should demonstrate strong process discipline, following established SOPs consistently across marketing operations activities.