Marketing Automation Manager

Job Title: Marketing Automation Manager Company: Euromonitor International Job Category: Salesforce Roles & Responsibilities: Euromonitor International is a global leader in data analytics and market research, providing actionable insights into industries, economies, and consumers. Our products empower organisations to make strategic decisions with confidence, leveraging our expertise across 210 countries and jurisdictions. About The Role Marketing at Euromonitor is being reimagined. We're building an AI\-powered growth engine: agentic, automated, data and tech led. A B2B marketing system designed for 2030, not 2015\. So this is for people who want to drive transformation, not wait for it. Restless. Ambitious. More interested in building the engine than operating one someone else designed. If that sounds like you, this is a rare moment to join Euromonitor, and something special to be part of. Purpose of the role This is a full\-time position based in Cape Town, South Africa, with one direct report. It's a build role with a marketing automation focus: establishing the platform, workflows and data standards behind Marketo, then building on that foundation to run and scale it. Foundations come first, but the role also runs campaigns and rolls out personalisation from day one, starting with language and industry, building toward mass personalisation at scale. We're looking for a genuine go\-getter: someone who spots the opportunity, brings the idea, and makes it happen. Key Accountabilities * Own the rebuild of marketing automation, currently Marketo: platform, workflows, data and process, plugging into the wider marketing technology stack, and help determine whether it stays on this platform or moves to another, leading the migration if that happens * Partner with marketing technology leadership on the wider technology stack and agentic marketing strategy * Manage the Marketo\-Salesforce integration, own data quality, and maintain attribution and reporting frameworks * Build a strong working relationship with Revenue Operations, aligning systems, data and reporting * Develop and execute campaigns once foundations are in place, nurture, segmentation, lead scoring and trigger\-based automation, and roll out personalisation, starting with language and industry and building toward mass personalisation at scale * Manage and develop a direct report, and spot opportunities to embed AI and agentic workflows, championing AI tools including Claude Why work for Euromonitor Committed to making a difference: We think that people are looking for something worthwhile in a company beyond the workplace. Our extensive Corporate Social Responsibility Programme gives each member of staff two volunteering days a year in addition to holidays. It sees us reaching out into the local community with our mentoring, group volunteering, and fundraising initiatives as well as supporting international charities through our website sales, matching staff sponsorship fundraising, and carbon offsetting all our flights, amongst many other activities. Opportunities to grow: we offer extensive training and development opportunities at all levels. The vast majority of our managers and directors have been promoted from within and many have moved across departments as well as upwards. We pride ourselves on identifying and rewarding talent. Equal Employment Opportunity Statement: Euromonitor International does not discriminate in employment on the basis of race, colour, religion, sex, national origin, political affiliation, sexual orientation, gender identity, marital status, disability and genetic information, age, membership in an employee organization, or other non\-merit factor. Work Location: Cape Town, Western Cape, South Africa Availability: Full time

Requirements * 4\+ years' experience in marketing automation or marketing operations, with hands\-on experience across platforms such as Marketo, HubSpot, Eloqua or Salesforce Marketing Cloud (Marketo an advantage, not essential) * Proven experience rebuilding or significantly overhauling a marketing automation function, not just running an existing setup * Team management experience, or clear readiness to step into first\-time people management * A genuine go\-getter: spots opportunities, brings new ideas forward, makes things happen, and keeps up with new marketing technology and technique * Comfortable owning data quality and building strong cross\-functional relationships, particularly with Revenue Operations * All experience must be in B2B marketing: a B2C\-only background won't fit this role * Some experience working with AI, whether in a professional role or through personal projects, is something we look for in every hire joining Euromonitor Marketing right now * Ability to work with both technical and non\-technical stakeholders, and manage projects with a diverse set of stakeholders Benefits * Flexible work time with the perfect work/life balance * Competitive salary with wide variety of benefits like longer holidays, additional health insurance, social responsibility initiatives you can take part in, office perks * Intelligent and fun colleagues working in a constructive and inspiring atmosphere Excellent benefits: we offer highly competitive salaries, healthcare insurance, food vouchers, saving fund, plus generous holiday allowances and in many offices a Core Hours policy allowing flexible start and finish times to each day. Key Skills: Salesforce, Salesforce Integration Salary: Not disclosed