Actively Hiring
HU
Digital Marketing Specialist (Mandarin Speaking)
HungryPanda Ltd 熊猫外卖
Melbourne
Skills:
Digital Marketing
Google Ads
Meta Ads
Social Media Marketing
Job Description
Job Title: Digital Marketing Specialist (Mandarin Speaking)
Company: HungryPanda Ltd 熊猫外卖
Job Category: Digital Marketing
Roles & Responsibilities:
Founded in 2017, HungryPanda is a leading global Asian food delivery platform operating across Australia, New Zealand, the UK, the US and other international markets.
Key Responsibilities
* Plan, execute and optimise paid campaigns across Meta Ads, Google Ads and other digital platforms.
* Manage Instagram and TikTok organic content, including content planning, publishing and audience engagement.
* Independently shoot and edit short\-form videos for Reels, TikTok and paid advertising.
* Develop creative content to support brand campaigns, merchant promotions and customer acquisition.
* Monitor campaign performance, analyse key metrics and identify opportunities for improvement.
Work Location: Melbourne, Victoria, Australia
Availability: Full time
Requirements
Requirements
* Must be based in Melbourne and fluent in Mandarin Chinese.
* Strong written and verbal English communication skills.
* 1\+ years of experience in digital marketing or social media marketing.
* Hands\-on experience with Meta Ads is essential.
* Proven experience managing Instagram organic content.
* Ability to independently shoot and edit short\-form videos.
* Familiarity with CapCut, Canva, Adobe Premiere Pro or similar tools.
* Creative, proactive, data\-driven and able to work independently.
Nice to Have
* Experience with Google Ads, TikTok Ads or influencer marketing.
* Background in food delivery, e\-commerce or consumer brands.
Key Skills: Digital Marketing, Google Ads, Meta Ads, Social Media Marketing
Salary: Not disclosed