Digital Marketing Specialist

Job Title: Digital Marketing Specialist Company: Remedium Job Category: Digital Marketing Roles & Responsibilities: * Develop and execute digital marketing strategies for Remedium and its clients. * Plan, launch, manage, and optimize LinkedIn Ads and Meta Ads campaigns . * Handle complete campaign lifecycle — from strategy and audience research to execution, optimization, and reporting. * Manage lead generation and performance marketing campaigns for multiple clients across industries. * Create and execute email marketing campaigns , including audience segmentation, campaign planning, automation, and performance tracking. * Monitor campaign performance and optimize budgets, targeting, creatives, and bidding to improve ROI. * Analyze marketing data and prepare regular performance reports with actionable insights. * Work closely with content, design, sales, and consulting teams to ensure campaigns deliver business outcomes. * Conduct competitor, audience, and market research to identify new growth opportunities. * Stay updated with the latest trends, tools, platforms, and best practices in digital marketing. * Take ownership of campaign performance and proactively recommend improvements to clients. * 2-3 years of experience in Digital Marketing / Performance Marketing. * Strong practical experience with LinkedIn Ads and Meta Ads . * Proven experience in campaign planning, execution, optimization, and reporting . * Experience managing campaigns for multiple clients/agencies will be a strong advantage. * Good understanding of lead generation, conversion funnels, audience targeting, retargeting, and performance metrics . * Hands-on experience with email marketing and marketing automation . * Strong analytical and problem-solving skills. * Ability to understand client objectives and convert them into effective digital campaigns. * Strong communication and presentation skills. * Ability to independently manage multiple campaigns and deadlines. * Familiarity with Google Analytics/GA4, Google Tag Manager, CRM platforms, and reporting tools is a plus. * Experience with SEO, Google Ads, landing page optimization, or content marketing will be an added advantage. #Hiring #DigitalMarketing #PerformanceMarketing #DigitalMarketingManager #LinkedInAds #MetaAds #EmailMarketing #GurugramJobs #MarketingJobs #PerformanceMarketingJobs #Remedium Work Location: Gurugram, Haryana, India Availability: Full time

💼 Experience: 2-3 years Key Skills: Digital Marketing, SEO, Google Ads, Meta Ads, Content Marketing, Analytics, Email Marketing, Performance Marketing Salary: Not disclosed