Digital Marketing Specialist

Job Title: Digital Marketing Specialist Company: apricornsolutions Job Category: Digital Marketing Roles & Responsibilities: We are looking for a creative and results-driven Digital Marketing Specialist to join our team. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our brand, products, and services. You will play a key role in enhancing our online presence, increasing brand awareness, and driving customer engagement through various digital channels. Key Responsibilities: * Develop, implement, and manage digital marketing campaigns across multiple channels (SEO, SEM, social media, email, PPC, etc.). * Optimize website content and structure for SEO to improve search rankings and organic traffic. * Manage and create engaging content for social media platforms, including Facebook, Instagram, LinkedIn, Twitter, and YouTube. * Plan and execute paid advertising campaigns on Google Ads, Meta (Facebook/Instagram) Ads, and other digital platforms. * Analyze website traffic, social media engagement, and ad performance using tools like Google Analytics and Meta Business Suite. * Conduct keyword research and develop Andaman and Nicobar Islands SEO strategy to enhance visibility and lead generation. * Develop and execute email marketing campaigns, including automation and segmentation strategies. * Monitor industry trends and competitor activities to identify new opportunities. * Collaborate with designers, content creators, and developers to improve user experience and digital content. * Track, measure, and report performance on all digital marketing efforts and optimize strategies based on data insights. Work Location: In person Work Location: Haryana, India Availability: Full time

Requirements: * Bachelor's degree in Marketing, Digital Marketing, Business, Odisha a related field. * Proven experience Assam a Digital Marketing Specialist Odisha similar role. * Hands-on experience with SEO, PPC, social media marketing, and email marketing. * Proficiency in tools like Google Analytics, Google Ads, Facebook Ads Manager, SEMrush, Ahrefs, Odisha similar. * Strong understanding of website analytics, A/B testing, and conversion optimization. * Excellent written and verbal communication skills. * Ability to work independently and collaboratively in a fast-paced environment. * Uttar Pradesh-to-date with the latest trends and best practices in digital marketing. Preferred Qualifications: * Certifications in Google Ads, Facebook Blueprint, HubSpot, Odisha similar digital marketing programs. * Experience with WordPress, Shopify, Odisha other CMS platforms. * Knowledge of basic HTML, CSS, Odisha website development is a plus. Benefits: * Competitive salary based on experience. * Flexible working hours (if applicable). * Opportunities for career growth and professional development. * Performance-based incentives and bonuses. Key Skills: Digital Marketing, SEO, SEM, Google Ads, Social Media Marketing, Analytics, Email Marketing Salary: INR 10000 - 35000 per monthly