Digital Marketing Manager/Performance Marketing Manager

Job Title: Digital Marketing Manager/Performance Marketing Manager Company: CEL Solicitors Job Category: Digital Marketing Roles & Responsibilities: If so, we'd love to hear from you. CEL Solicitors is looking for a hands\-on digital advertising specialist to manage campaign directly and support us on our next phase of growth. Performance Marketing Manager at CEL Position Overview You'll be responsible for planning, executing and optimising high\-performing Paid Search and Paid Social campaigns across multiple digital platforms. Managing a substantial monthly advertising budget, you'll focus on generating high\-quality leads while continually improving campaign performance, efficiency and return on investment. Working closely with the wider marketing team, you'll use data\-driven insights to identify opportunities for growth and help shape the firm's digital acquisition strategy. * At least 5 years' experience managing Paid Search and Paid Social campaigns * Experience managing a six\-figure monthly or multi\-million\-pound annual advertising budget * Essential: B2C marketing experience * Professional services marketing experience is advantageous * Strong knowledge of Google Ads, Meta Ads Manager and other paid media platforms * Experience using Google Analytics 4, Google Tag Manager and reporting tools * Excellent analytical skills with the ability to interpret data and identify opportunities * Experience managing campaign budgets, forecasting and reporting on performance * A strong understanding of conversion rate optimisation and customer acquisition * Excellent communication and stakeholder management skills * A proactive approach with the ability to manage multiple campaigns simultaneously * A passion for continuous testing, learning and improving campaign performance Key Responsibilities You will: * Plan, manage and optimise Paid Search and Paid Social campaigns across multiple platforms * Manage significant digital advertising budgets to maximise lead generation and return on investment * Monitor campaign performance, making data\-led optimisation decisions to improve results * Conduct keyword research, audience targeting and competitor analysis * Develop and implement testing strategies across creative, landing pages and audience segments * Analyse campaign performance and produce regular reports with actionable insights * Work closely with internal stakeholders to align campaigns with business objectives * Collaborate with the wider marketing team to improve customer acquisition strategies * Monitor industry trends, platform updates and emerging opportunities * Ensure campaigns comply with advertising policies and relevant regulatory requirements * Achieve agreed performance KPIs including lead volume, cost per acquisition and return on ad spend * Line management of a marketing assistant 💻 Paid Professional Development \& Exam Leave To all Recruitment Agencies At CEL Solicitors, agency resumes are strictly prohibited. Do not submit agency resumes or forward them to our job advertisements or CEL Solicitors employees. Please be aware that CEL Solicitors will not assume any responsibility for fees incurred due to unsolicited resumes. To ensure a fair and efficient application process, all candidates are kindly requested to submit their applications directly through the advertised platform. We kindly ask that you refrain from contacting the company or its employees via email, LinkedIn or any other communication channels for updates or enquiries. Please note that any attempts to contact us through these channels will not receive a response. Thank you for your understanding and cooperation. Work Location: Liverpool, England, UK Availability: Full time

Interviews to be arranged week commencing: 2nd November 2026 Compensation \& Benefits Gratitude is one of our core values. To show appreciation for our team, we offer: Benefits 🏥 Private Health Care Key Skills: Digital Marketing, Google Ads, Meta Ads, Analytics, Performance Marketing Salary: Not disclosed