Digital Marketing Manager

Job Title: Digital Marketing Manager Company: Better Placed Job Category: Digital Marketing Roles & Responsibilities: We’re looking for a commercially driven Digital Marketing Manager to lead digital growth and multi\-channel marketing strategy for a scaling Ecommerce business. This is a hands\-on role suited to someone with a strong track record of driving product sales through e\-commerce and increase retention. The Role: * Manage an agency to optimise Meta and Google Ads, including Shopping, Performance Max, Search and retargeting. * Manage HubSpot/Klaviyo CRM, including email, SMS, segmentation and automated customer journeys. * Develop campaigns around product launches, promotions and key trading periods. * Identify opportunities to improve website conversion, customer retention and online revenue. * Track and report on key commercial and marketing KPIs. * Manage external agencies/freelancers where required. Work Location: Bradford, England, UK Availability: Full time

You’ll take ownership of onsite customer experience, paid media, SEO and digital campaigns, working closely with Brand and Developer teams, as well as Digital agencies. The Person: * DTC e\-commerce experience. * Significant ecommerce leadership experience within a consumer\-facing business. * Strong commercial acumen with experience owning revenue and trading performance. * Experience with ecommerce platforms, digital analytics and conversion optimisation. * Strong commercial understanding and customer retention. If you’re ready to take ownership of digital growth for an ambitious beauty brand, we’d love to hear from you. Key Skills: Digital Marketing, SEO, Google Ads, Analytics Salary: Not disclosed