Digital Marketing Executive

Job Title: Digital Marketing Executive Company: SCOOTOID Job Category: Digital Marketing Roles & Responsibilities: Role Description The Digital Marketing Executive is a full\-time, work from office in Thane, Maharashtra India. This role involves planning and executing digital marketing campaigns to promote Scootoid eLearning courses and brand awareness. Day\-to\-day responsibilities include managing social media channels and posting, creating digital content, optimizing web presence, and monitoring campaign performance using analytics tools. The Digital Marketing Executive will collaborate with trainers and the management, Sales team to develop marketing strategies, coordinate promotional campaigns, and support lead generation and conversion activities. The role also includes regular reporting on key performance metrics and recommending improvements to enhance reach and engagement. Work Location: Thane, Maharashtra, India Availability: Full time

Qualifications / Skills * Candidates should possess strong Marketing and Social Media Marketing skills to plan and execute campaigns across digital channels. * Candidates should possess clear Communication and Web Copy Writing skills to create engaging posts, emails, and website copy. * Candidates should possess Web Analytics skills to track performance, interpret data, and optimize campaigns based on insights. * Relevant experience in digital marketing, preferably within eLearning, education, or professional training services. * Familiarity with major social media platforms, email marketing tools, and basic SEO practices. * Ability to work and coordinate with cross\-functional teams. * Bachelor’s degree in marketing, communications, business, or a related field, or equivalent practical experience. * Must be familiar with Canva, AI tools, Video editing, Google ads and analytics Key Skills: Digital Marketing, SEO, Google Ads, Social Media Marketing, Analytics, Email Marketing Salary: Not disclosed