Digital Marketing Executive

Job Title: Digital Marketing Executive Company: RMH Advisors Private Limited Job Category: Digital Marketing Roles & Responsibilities: RMH \& Group is a growing professional services organisation. We are looking for a proactive, creative, and outcome\-focused Digital Marketing Executive who can independently manage our digital presence, generate business leads, and strengthen our brand visibility. Role Overview: This is a hands\-on, individual contributor role suited for someone who enjoys taking ownership from planning to execution. You will be responsible for managing digital marketing activities end\-to\-end, including social media, content creation, website updates, campaigns, lead generation, and performance tracking. Key Responsibilities * Plan and execute digital marketing activities aligned with business objectives. * Develop monthly content calendars and campaign plans. * Identify relevant digital channels and opportunities to improve brand awareness and lead generation. * Stay updated on digital marketing trends, competitor activities, and industry developments. 2\. Social Media Management * Manage the company's social media presence across relevant platforms, including LinkedIn, Instagram, and Facebook. * Create engaging posts, carousels, short\-form videos, and other digital content. * Write compelling captions, copy, and calls to action. * Maintain a consistent brand voice and posting schedule. * Monitor engagement, respond to relevant interactions, and improve content performance. * Create marketing content for the company's services, offerings, achievements, and industry insights. * Work with internal stakeholders to understand business requirements and translate them into engaging content. * Design creatives using tools such as Canva and coordinate external support when necessary. * Ensure all content is accurate, professional, and aligned with the company's brand identity. 4\. Lead Generation \& Campaign Management * Plan and execute digital campaigns to generate relevant business enquiries and leads. * Support lead generation through organic social media, email marketing, landing pages, and paid campaigns, as applicable. * Set up and monitor Google Ads and Meta Ads campaigns where relevant. * Track incoming leads, campaign performance, and conversion opportunities. * Explore cost\-effective marketing initiatives suited to an SME environment. 5\. Website \& SEO Management * Maintain website content, service pages, blogs, and other relevant updates. * Implement basic SEO practices, including keyword research, on\-page optimisation, and content optimisation. * Monitor website traffic, search performance, and visitor behaviour using tools such as Google Analytics 4 and Google Search Console. * Identify opportunities to improve website visibility, traffic quality, and enquiry generation. * Create and execute email campaigns, newsletters, and business communication materials. * Develop brochures, presentations, service profiles, and other marketing collateral. * Support campaigns for client acquisition, business updates, and brand\-building initiatives. * Track and report key marketing metrics, including reach, engagement, website traffic, leads, and campaign conversions. * Prepare simple monthly performance reports with actionable insights. * Identify what is working, what is not, and what needs to change. * Recommend improvements based on data, audience behaviour, and business priorities. * Work directly with management to understand business priorities and marketing requirements. * Manage the complete execution cycle, from ideation and planning to publishing and reporting. * Coordinate with internal teams, vendors, or external agencies when required. * Take ownership of timelines, deliverables, and the quality of work. * Be comfortable working in a lean team, managing multiple priorities, and finding practical solutions with available resources. * 2–4 years of hands\-on experience in digital marketing, preferably in an SME, startup, consulting, or professional services environment. * Strong working knowledge of social media marketing, content creation, SEO, and digital campaign execution. * Ability to independently create content, manage campaigns, and track results. * Familiarity with Canva and tools such as Google Analytics 4, Google Search Console, Meta Business Suite, and email marketing platforms. * Basic understanding of paid advertising, audience targeting, and lead generation. * Good written and verbal communication skills. * Strong analytical thinking, creativity, and attention to detail. * A proactive, resourceful, and outcome\-oriented approach. * Ability to manage multiple activities without constant follow\-up or supervision. * A consistent and professional digital presence for RMH \& Group. * Improved brand visibility and audience engagement across relevant platforms. * Regular execution of planned marketing activities and campaigns. * A measurable contribution to qualified business enquiries and lead generation. * Improved website visibility, content quality, and campaign performance. * Clear reporting, timely execution, and continuous improvement in marketing outcomes. Important to Know about this role: , not a team management role. The selected candidate is expected to personally execute the work, take initiative, and manage day\-to\-day digital marketing activities independently. Work Location: Vasai, Maharashtra, India Availability: Full time

Experience: Key Skills: Digital Marketing, SEO, Google Ads, Meta Ads, Social Media Marketing, Analytics, Email Marketing Salary: Not disclosed