Digital marketing and social media specialist

Job Title: Digital marketing and social media specialist Company: Fixfit Job Category: Digital Marketing Roles & Responsibilities: When customers face a clothing crisis, FixFit dispatches a trained, verified female Style Executive who coordinates rapid garment repair through partnered tailors and returns the item within two hours. Role Description This is a full\-time hybrid role for a Digital Marketing and Social Media Specialist based in Bengaluru, with a mix of on\-site work in HSR Layout and some work\-from\-home flexibility. The specialist will manage FixFit’s social media channels, plan and execute digital campaigns, and create engaging content that communicates the brand’s women\-first, fast, and trusted promise. Day\-to\-day responsibilities include scheduling posts, monitoring performance metrics, responding to audience interactions, and optimizing content for reach and engagement. The role also involves collaborating with founders and operations teams to translate real customer stories into digital narratives, coordinating with designers and content creators, and ensuring brand consistency across all online touchpoints. Work Location: Bengaluru, Karnataka, India Availability: Full time

The brand emphasizes a women\-first, fast, and trusted experience, combining convenience with high service standards. FixFit is launching in HSR Layout, Bengaluru in 2026 and is building a team passionate about fashion, customer care, and innovative service delivery. Qualifications * Strong skills in social media management, including planning, posting, and monitoring content across platforms such as Instagram, Facebook, and emerging channels. * Experience in digital marketing strategy, including campaign planning, performance tracking, and basic understanding of paid advertising and audience targeting. * Ability to create and adapt content (copy, visuals, short videos/Reels) that aligns with brand voice and resonates with urban, digitally savvy audiences. * Comfort with analytics tools to track engagement, reach, conversions, and to translate data into actionable insights. * Excellent written and verbal communication skills in English; proficiency in local languages (such as Kannada or Hindi) is an advantage. * Prior experience in consumer\-facing brands, fashion, lifestyle, or services is beneficial, especially in startup or early\-stage environments. * Strong organizational skills, ability to manage multiple campaigns simultaneously, and openness to occasional evening or weekend work during key events or launches. * Bachelor’s degree in Marketing, Communications, Business, or a related field is preferred, or equivalent practical experience. Key Skills: Digital Marketing, Analytics Salary: Not disclosed