Associate Performance Marketing Specialist

Job Title: Associate Performance Marketing Specialist Company: First Page Job Category: Digital Marketing Roles & Responsibilities: The Associate Performance Marketing Specialist is an execution\-focused role for someone early in their paid media career and ready to grow quickly. You’ll work closely with your Specialist lead and the wider Paid Performance team to support campaign setup, day\-to\-day optimisation, and performance reporting across Google Ads and Meta — building the technical foundation and analytical habits required to become a strong performance marketer. This is a high\-learning, high\-accountability role. You won’t be expected to know everything from day one, but you will be expected to take ownership of your work, ask questions early, learn from feedback, and progressively develop toward independent campaign execution within your first year. The ideal candidate is detail\-oriented, process\-disciplined, and genuinely interested in data and digital advertising. You manage your time well, communicate proactively, collaborate effectively with the people around you, and take responsibility for the quality and accuracy of your work. 1\. Campaign Execution (Supported) * Assist in setting up and launching paid campaigns across Google Ads and Meta under specialist guidance. * Maintain accurate campaign naming conventions, budget tagging, and documentation. * Support pixel verification, event tracking checks, and pre\-launch QA. * Flag discrepancies or setup issues before campaigns go live. 2\. Optimisation Support * Monitor assigned campaigns daily and surface performance anomalies to your lead. * Assist in basic bid adjustments, budget pacing checks, and audience refreshes. * Support A/B test setup and help document results for review. * Begin developing your own hypotheses around what is driving performance shifts. * Pull weekly performance data and assist in preparing client\-facing reports. * Maintain Looker Studio dashboards with accurate and up\-to\-date metrics. * Summarise key performance movements with clear, plain\-language commentary. * Develop the ability to translate campaign data into meaningful observations and actionable insights. 4\. Learning \& Development This is a full\-time onsite position based in Singapore. You’ll work closely with your team, managers, and cross\-functional colleagues, giving you direct access to coaching, collaboration, and hands\-on learning throughout your development. Being onsite means actively participating in the team environment — contributing to discussions, raising questions and blockers early, being available for collaborative problem\-solving, and maintaining clear ownership of your responsibilities. We value people who make use of the access and support around them while progressively building the confidence to operate independently. Success in This Role Means * Completing assigned tasks accurately and on time. * Asking the right questions early rather than making assumptions. * Communicating blockers, mistakes, or performance concerns proactively. * Showing measurable improvement in platform knowledge and execution quality quarter on quarter. * Taking on increasing levels of campaign ownership as your capabilities develop. * Becoming a dependable teammate your lead can trust to execute work thoroughly and consistently. Work Location: Singapore, Singapore Availability: Full time

Requirements Key Skills: Digital Marketing, Google Ads, Meta Ads, Performance Marketing Salary: Not disclosed