Salesforce Marketing Cloud Specialist

Uplers
Chennai, Tamil Nadu

Job Description:

• Communicate effectively with clients to execute email and mobile campaigns
• End-to-end understanding of SFMC Platform (Email Studio, Web Studio, Journey Builder, Automation Studio, Audience Builder, Mobile Studio, etc)
• Create, update and maintain Data extension, List, Subscribers, etc.
• Manage Automation Studio implementing multiple activities including File drop, SQL, etc/
• Understanding of Sales Cloud objects and integration
• Ability to build cloud pages (using smart capture) using both content blocks & HTML/CSS & JS.
• Expand the capabilities of the marketing cloud by testing and implementing new functionality as it is released
• Leverage Journey Builder to develop multi-touch communications
• Create SQL queries in Automation Studio to segment audiences